Strategic Intent (PowerPoint PPT Slide Deck)

DESCRIPTION

This presentation is a primer to the term "Strategic Intent," coined by Gary Hamel and C.K. Prahalad in their book article "Strategic Intent" and book "Competing in the Future." Hamel and Prahalad argue that in order to achieve success, a company must reconcile its purpose (end) with its means through Strategic Intent.

In this presentation, we define Strategic Intent, discuss its background, its attributes, and its development process.

Strategic Intent is more than just a vision; it’s a rallying cry for the entire organization. This PPT delves into the core attributes that make Strategic Intent a powerful tool for driving long-term success. It outlines how a sense of direction and an emotional element can galvanize your team, fostering creativity and initiative towards achieving ambitious goals.

The presentation also explores the historical context that inspired the concept, drawing lessons from the rise of Japanese companies in the 70s and 80s. It highlights how an obsession with winning and a relentless focus on market leadership can propel a company to global prominence. This background provides valuable insights into the strategic thinking that can transform your organization.

In addition, the document details a three-step process for implementing Strategic Intent: setting the intent, defining the challenges, and empowering the team. It emphasizes the importance of creating a sense of urgency, establishing clear milestones, and personalizing the intent for each employee. This practical guidance ensures that your strategic vision is not only aspirational, but also actionable.

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Source: Best Practices in Strategy Development, C.K. Prahalad, Strategic Intent, Gary Hamel PowerPoint Slides: Strategic Intent PowerPoint (PPT) Presentation Slide Deck, PPT Lab