Four Actions Framework for Strategic Value Innovation PPT

This PPT slide, part of the 26-slide Value Innovation Strategy PowerPoint presentation, presents the "Four Actions Framework" as part of the Blue Ocean Strategy, a method aimed at redefining market boundaries and creating new demand. The framework is structured around 4 key actions: Eliminate, Reduce, Raise, and Create, each addressing different aspects of industry competition.

The "Eliminate" section prompts organizations to identify factors that have traditionally been the focus of competition, but may no longer add value. This encourages a critical evaluation of existing practices and can lead to cost savings and streamlined operations.

Next, the "Reduce" action focuses on determining which factors should be minimized below the industry standard. This could involve cutting back on features or services that do not significantly enhance customer satisfaction or that may be over-delivered, thus optimizing resource allocation.

The "Raise" component challenges firms to consider which factors should be elevated well above the industry norm. This could involve enhancing product quality, customer service, or innovation, positioning the company as a leader in these areas.

Finally, the "Create" action encourages the development of new factors that the industry has never offered. This is about innovation and finding unique value propositions that can attract new customers and open up new markets.

Overall, the Four Actions Framework serves as a strategic tool for organizations looking to innovate and differentiate themselves in a crowded marketplace. By systematically addressing these 4 actions, companies can create a new value curve that sets them apart from competitors.

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