Strategic Actions Based on Market Positioning Matrix PPT


This PPT slide, part of the 79-slide Strategic Planning: Process, Key Frameworks, and Tools PowerPoint presentation, presents a McKinsey/GE matrix that outlines potential strategic actions based on 2 key dimensions: industry attractiveness and competitive position. The matrix is divided into nine cells, each suggesting different approaches depending on the intersection of these dimensions.

In the top row, where industry attractiveness is high, the strategies include "Build Selectively," "Build," and "Grow." These strategies emphasize leveraging strengths and addressing weaknesses to seek market leadership and invest in growth. The focus here is on aggressive positioning in a favorable market.

The middle row introduces "Limited Expansion," "Hold," and "Build Selectively." These options suggest a more cautious approach. Companies are advised to expand while managing risks, protect existing business, and concentrate investments in profitable segments. This indicates a balanced strategy of growth and risk management.

The bottom row features "Harvest," "Manage," and "Protect," targeting low industry attractiveness. The recommendations here are to sell at the best possible value, cut fixed costs, and avoid new investments. This reflects a defensive posture, focusing on maintaining current operations while minimizing exposure to risk.

The slide also notes that various factors can influence the assessments of industry attractiveness and competitive position. It emphasizes the need for further validation of identified strategic directions, suggesting that while the matrix provides a framework, real-world application requires deeper analysis.

Overall, this slide serves as a strategic tool for executives to evaluate their positioning and decide on appropriate actions based on market conditions. The clear categorization helps in making informed decisions that align with both current capabilities and market dynamics.



This slide is part of the Strategic Planning: Process, Key Frameworks, and Tools PowerPoint presentation.

MBB/Big 4 style presentation that provides a holistic approach for undertaking strategic planning. While covering the traditional strategic planning approach, the document touches on adaptations that may be used in an unpredictable environment.

Download the Full Presentation


EXPLORE MORE SLIDES FROM THIS PRESENTATION


EXPLORE MORE PRESENTATIONS ON

Consulting Frameworks Strategy Frameworks Strategic Planning Strategic Thinking Risk Management Leadership Positioning

Are you familiar with Flevy? We are you shortcut to immediate value.
Flevy provides business best practices—the same as those produced by top-tier consulting firms and used by Fortune 100 companies. Our best practice business frameworks, financial models, and templates are of the same caliber as those produced by top-tier management consulting firms, like McKinsey, BCG, Bain, Deloitte, and Accenture. Most were developed by seasoned executives and consultants with 20+ years of experience.

Trusted by over 10,000+ Client Organizations
Since 2012, we have provided best practices to over 10,000 businesses and organizations of all sizes, from startups and small businesses to the Fortune 100, in over 130 countries.
AT&T GE Cisco Intel IBM Coke Dell Toyota HP Nike Samsung Microsoft Astrazeneca JP Morgan KPMG Walgreens Walmart 3M Kaiser Oracle SAP Google E&Y Volvo Bosch Merck Fedex Shell Amgen Eli Lilly Roche AIG Abbott Amazon PwC T-Mobile Broadcom Bayer Pearson Titleist ConEd Pfizer NTT Data Schwab



Flevy is the world's largest knowledge base of best practices.


Leverage the Experience of Experts.

Find documents of the same caliber as those used by top-tier consulting firms, like McKinsey, BCG, Bain, Deloitte, Accenture.

Download Immediately and Use.

Our PowerPoint presentations, Excel workbooks, and Word documents are completely customizable, including rebrandable.

Save Time, Effort, and Money.

Save yourself and your employees countless hours. Use that time to work on more value-added and fulfilling activities.




Read Customer Testimonials

 
"One of the great discoveries that I have made for my business is the Flevy library of training materials.

As a Lean Transformation Expert, I am always making presentations to clients on a variety of topics: Training, Transformation, Total Productive Maintenance, Culture, Coaching, Tools, Leadership Behavior, etc. Flevy "

– Ed Kemmerling, Senior Lean Transformation Expert at PMG
 
"FlevyPro has been a brilliant resource for me, as an independent growth consultant, to access a vast knowledge bank of presentations to support my work with clients. In terms of RoI, the value I received from the very first presentation I downloaded paid for my subscription many times over! The "

– Roderick Cameron, Founding Partner at SGFE Ltd
 
"As a young consulting firm, requests for input from clients vary and it's sometimes impossible to provide expert solutions across a broad spectrum of requirements. That was before I discovered Flevy.com.

Through subscription to this invaluable site of a plethora of topics that are key and crucial to consulting, I "

– Nishi Singh, Strategist and MD at NSP Consultants
 
"My FlevyPro subscription provides me with the most popular frameworks and decks in demand in today’s market. They not only augment my existing consulting and coaching offerings and delivery, but also keep me abreast of the latest trends, inspire new products and service offerings for my practice, and educate me "

– Bill Branson, Founder at Strategic Business Architects
 
"I am extremely grateful for the proactiveness and eagerness to help and I would gladly recommend the Flevy team if you are looking for data and toolkits to help you work through business solutions."

– Trevor Booth, Partner, Fast Forward Consulting
 
"If you are looking for great resources to save time with your business presentations, Flevy is truly a value-added resource. Flevy has done all the work for you and we will continue to utilize Flevy as a source to extract up-to-date information and data for our virtual and onsite presentations!"

– Debbi Saffo, President at The NiKhar Group
 
"[Flevy] produces some great work that has been/continues to be of immense help not only to myself, but as I seek to provide professional services to my clients, it gives me a large "tool box" of resources that are critical to provide them with the quality of service and outcomes they are expecting."

– Royston Knowles, Executive with 50+ Years of Board Level Experience
 
"As a consultant requiring up to date and professional material that will be of value and use to my clients, I find Flevy a very reliable resource.

The variety and quality of material available through Flevy offers a very useful and commanding source for information. Using Flevy saves me time, enhances my expertise and ends up being a good decision."

– Dennis Gershowitz, Principal at DG Associates



Receive our FREE whitepaper on the Top 101 Consulting Frameworks

Download our 200+ page guide summarizing the Top 101 Management Consulting Frameworks. Each framework provides a structured approach to analyzing and solving a common business problem.