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BENEFITS OF DOCUMENT
DOCUMENT DESCRIPTION
Ideation is at the heart of the Design Thinking process. Ideation sessions help you to challenge assumptions, think outside the box, and explore uncharted territory. In the ideation phase, you explore and come up with as many ideas as possible.
The classic way of ideating is brainstorming. Brainstorming is applied in the "ideate" phase in a variety of way. It is primarily about generating as many ideas (ideation) as possible before they are sorted, combined or clustered. The selection of preferred ideas usually takes place within the framework of an evaluation and vote on the team. For this, tools such as dot voting and the decision matrix are used. The selection of ideas is one of the most difficult elements in the design cycle, since the earlier phases are characterized by a high level of uncertainty.
In this Ideation Techniques PPT presentation, you will learn and develop skills in six types of ideation methods that can be used in the Design Thinking cycle. They include techniques for ideas generation as well as ideas selection:
• Brainstorming
• 2 x 2 Matrix
• Dot Voting
• 6-3-5 Method (Brainwriting)
• Special Brainstorming (Negative Brainstorming, Figuring Storming, and Bodystorming)
• NABC (Need, Approach, Benefit and Competition)
Each Ideation technique is described in the form of the following structure:
• What is it?
• Why use it?
• How much time and what materials do we need?
• How to apply the tool
• Practical tips
• Key learnings
This presentation guide provides a means to introduce ideation techniques to your workshop participants in addition to the traditional brainstorming method. It helps to make your ideation sessions fun and exciting.
LEARNING OBJECTIVES
1. Gain knowledge on the various ideation techniques that can be used in the design thinking cycle.
2. Develop skills in the application of ideation techniques.
3. Understand the expert tips and key learnings of ideation techniques.
CONTENTS
1. Brainstorming
2. 2 x 2 Matrix
3. Dot Voting
4. 6-3-5 Method
5. Special Brainstorming
6. NABC
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Source: Best Practices in Ideation, Service Design PowerPoint Slides: Design Thinking: Ideation Techniques PowerPoint (PPTX) Presentation, Operational Excellence Consulting
ABOUT THE AUTHOR: OPERATIONAL EXCELLENCE CONSULTING
Operational Excellence Consulting is a leading management training and consulting firm dedicated to helping individuals and organizations improve their effectiveness and productivity in the post-pandemic new normal. Our mission is to drive lasting beneficial change by leveraging design thinking and lean management approaches.
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We work with a diverse range of clients, including government bodies, multinational corporations, and small and medium-sized enterprises, across a wide spectrum of industries.
Our firm offers a comprehensive suite of capabilities, including Design Thinking, Customer Experience Management, Business Model Innovation, Lean Process Redesign, Total Quality Management (TQM), Total Productive Maintenance (TPM), Kaizen, Value Stream Improvement, Hoshin Kanri (Policy Deployment), Problem Solving Techniques & Tools (e.g. PDCA, 8D, A3, etc.), Training Within Industry (TWI), Suggestion System and Benchmarking.
To ensure the widespread adoption of operational excellence techniques and tools, we pride ourselves on developing high-quality, customizable training materials, presentations, frameworks, and templates to complement your training and business needs.
Operational Excellence Consulting has published 209 additional documents on Flevy.
DETAILS
File Type: PowerPoint (pptx)
File Size: 18.9 MB
Number of Slides: 89 (includes cover, transition, & marketing slides)
Related Topic(s): Ideation Service Design
This business document is categorized under the function(s): Organization, Change, & HR Strategy, Marketing, & Sales
It applies to All Industries
Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.
Terms of usage (for all documents from Operational Excellence Consulting)
Initial upload date (first version): Aug 16, 2022
Most recent version published: Aug 17, 2022
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