The Design Thinking Essentials: 1-Day Workshop Slide Deck is a professionally designed, ready-to-use toolkit for trainers, consultants, and business leaders. It delivers a fast-track, activity-driven introduction to Design Thinking that covers the essentials of empathy, ideation, prototyping, and testing in a compact format.
This slide deck is streamlined for teams that need a shorter, high-energy session. It can be run as a one-day workshop or flexibly split into two half-day sessions, making it ideal for executives, managers, or busy professionals.
Participants will leave with a clear understanding of Design Thinking mindsets and tools – from empathy mapping and personas to journey mapping and rapid prototyping – and will be ready to apply them immediately to solve real-world business challenges.
LEARNING OBJECTIVES
By the end of the workshop, participants will:
1. Understand the Design Thinking process and its 5 phases.
2. Apply core tools such as Empathy Mapping, Personas, Journey Mapping, POV & HMW.
3. Generate creative ideas using structured ideation methods.
4. Build low-fidelity prototypes to test and refine solutions.
5. Develop a problem-solving mindset rooted in empathy, experimentation, and collaboration.
CONTENTS
1. Design Thinking Foundations (concepts, benefits, applications)
2. Empathize Phase – Stakeholder mapping, empathy maps, personas
3. Define Phase – Journey mapping, POV statements, HMW questions
4. Ideate Phase – Brainwriting, clustering, affinity mapping
5. Prototype Phase – Sketching, storyboarding, role-play, low-fidelity mock-ups
6. Test Phase – Feedback capture grid, iteration
7. Interactive Activities and ready-to-use templates for each phase
8. Key Takeaways & facilitator wrap-up
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Executive Summary
The "Design Thinking Essentials: 1-Day Workshop Slide Deck" is a meticulously crafted training resource designed to empower organizations in enhancing problem-solving and innovation capabilities. Developed by a seasoned management consultant with experience at Microsoft and IBM, this slide deck provides a structured approach to design thinking, focusing on empathy mapping, ideation, prototyping, and testing. Participants will gain practical tools and frameworks to drive service design and improve customer experiences, making this workshop an essential investment for teams aiming to foster a culture of innovation.
Who This Is For and When to Use
• Product Managers seeking to enhance user-centered design in product development
• Marketing Teams aiming to improve customer engagement strategies
• Operations Leaders focused on optimizing workflows and processes
• HR Professionals looking to enhance employee experience and satisfaction
• Consultants and Coaches facilitating innovation workshops
Best-fit moments to use this deck:
• During team-building sessions to foster collaboration and creativity
• When launching new products or services that require user insights
• In strategic planning meetings to identify and prioritize customer pain points
• As part of ongoing training programs aimed at embedding design thinking in the organizational culture
Learning Objectives
• Define the core principles of design thinking and its relevance to problem-solving
• Build empathy maps to understand user needs and experiences
• Develop clear problem statements that reflect real user challenges
• Generate innovative solutions through structured ideation techniques
• Strengthen collaboration and mutual empathy across diverse teams
• Prototype and test solutions to gather actionable feedback
Table of Contents
• Workshop Objectives (page 3)
• Workshop Outline (page 4)
• Design Thinking Foundations (page 5)
• Empathize Phase (page 26)
• Define Phase (page 56)
• Ideate Phase (page 76)
• Prototype Phase (page 87)
• Test Phase (page 96)
• Key Takeaways (page 100)
Primary Topics Covered
• Empathy Mapping - A technique to capture user insights and understand their needs, emotions, and pain points.
• Journey Mapping - Visual representation of the customer experience to identify touchpoints and areas for improvement.
• Point of View Statements - Clear problem statements that frame user needs and insights to guide ideation.
• How Might We Questions - Open-ended questions that transform challenges into opportunities for innovation.
• Prototyping Techniques - Methods for creating tangible representations of ideas to facilitate testing and feedback.
• Feedback Capture Grid - A tool for organizing user feedback into actionable insights for improvement.
Deliverables, Templates, and Tools
• Empathy Map template for capturing user insights
• Journey Map template for visualizing customer experiences
• Point of View (POV) statement framework for defining user needs
• How Might We (HMW) question prompts for ideation
• Prototyping tools including storyboards and paper prototypes
• Feedback Capture Grid for organizing user feedback
Slide Highlights
• Engaging visuals that illustrate the design thinking process phases
• Real-world examples showcasing the impact of design thinking across industries
• Interactive activities designed to foster collaboration and creativity among participants
• Clear frameworks and templates that can be customized for organizational needs
Potential Workshop Agenda
Welcome & Introduction (30 minutes)
• Overview of design thinking principles and workshop objectives
• Icebreaker activity to foster team collaboration
Empathize & Define (3 hours)
• Stakeholder mapping and empathy mapping exercises
• Formulating POV statements and HMW questions
Lunch Break (1 hour)
Ideate, Prototype & Test (3 hours)
• Brainwriting for idea generation and clustering
• Prototyping sessions using low-fidelity models
• Team presentations and feedback sessions
Customization Guidance
• Tailor the workshop agenda to fit specific organizational needs and time constraints
• Adjust the examples and case studies to reflect industry-specific challenges
• Incorporate company-specific terminology and metrics into templates and frameworks
Secondary Topics Covered
• The role of empathy in driving innovation
• Techniques for fostering a culture of collaboration
• Strategies for overcoming resistance to change within teams
• The importance of iterative testing in the design process
FAQ
What is design thinking?
Design thinking is a user-centered approach to problem-solving that emphasizes empathy, creativity, and iterative testing to develop innovative solutions.
How can this workshop benefit my team?
This workshop equips teams with practical tools and frameworks to enhance collaboration, improve user experiences, and foster a culture of continuous innovation.
Is this workshop suitable for remote teams?
Yes, the workshop can be adapted for virtual delivery, ensuring engagement and interaction among remote participants.
What materials are included in the slide deck?
The slide deck includes templates, frameworks, and examples that can be customized for your organization's specific needs.
How long does the workshop typically last?
The workshop is designed to be completed in one day, with a structured agenda that covers all essential phases of design thinking.
Can I customize the content for my organization?
Absolutely, the materials are designed to be flexible and can be tailored to fit your organization's context and objectives.
What types of organizations can benefit from this workshop?
Any organization looking to enhance its innovation capabilities, including those in product development, marketing, operations, and consulting.
How do I prepare for the workshop?
Participants should come with an open mind, ready to engage in collaborative activities and share insights about their user experiences.
Glossary
• Design Thinking - A creative problem-solving approach centered on user needs.
• Empathy Map - A tool for capturing user insights and understanding their experiences.
• Journey Map - A visual representation of the customer experience across different touchpoints.
• Point of View Statement - A concise problem statement that frames user needs and insights.
• How Might We Questions - Open-ended questions that encourage creative thinking and ideation.
• Prototyping - The process of creating tangible representations of ideas for testing and feedback.
• Feedback Capture Grid - A matrix for organizing user feedback into actionable insights.
• Stakeholder Mapping - A technique for identifying and visualizing key stakeholders in a project.
• Iterative Testing - The process of continuously testing and refining solutions based on user feedback.
• User-Centered Design - An approach that prioritizes the needs and experiences of users in the design process.
• Collaboration - Working together across teams and disciplines to achieve common goals.
• Innovation - The process of developing new ideas and solutions that create value.
Source: Best Practices in Service Design PowerPoint Slides: Design Thinking Essentials: 1-Day Workshop Slide Deck PowerPoint (PPTX) Presentation Slide Deck, Operational Excellence Consulting
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