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DOCUMENT DESCRIPTION

Brands have the power to own customer relationships. With the advent of Digital platforms and tools, brands are empowered to open new channels and broaden customer reach.

As a result, going Digital and thereby going direct have increased revenue streams, profits, and financial performance of companies.

This presentation provides a clear purview of the opportunities being opened by new Digital platforms and tools. Going direct-to-consumers can provide a company the Competitive Advantage to gain wider market reach.

There are 3 general approaches we can take when adopting a Direct-to-Consumer model:

1. Traditional Approach
2. Hybrid Approach
3. New Approach

Either way, the organization must be clear on its goals and objective when framing up the Direct-to-Consumer model.

This deck also includes slide templates for you to use in your own business presentations.

Got a question about the product? Email us at [email protected]. If you cannot view the preview above this document description, go here to view the large preview instead.

Source: Direct-to-Consumer PowerPoint document

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This business document is categorized under:

File Type: PowerPoint (ppt)

Tag(s): Channel Strategy Digital Transformation Retail Strategy

Number of Slides: 23 (includes cover, transition slides)

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Upload date (first version): Jun 29, 2018






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