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BENEFITS OF DOCUMENT

  1. Mobile Big Data and applications in marketing
  2. Internet of Things
  3. IoT applications in marketing

DOCUMENT DESCRIPTION

This document is a part of the Big Data Primer containing 7 chapters providing Overview of Big Data, its dimensions, ecosystem, applications, challenges & concerns, sentiment analysis and Gamification.
In the sixth chapter titled "Mobile Big Data and Internet of Things" following content is discussed -

Mobile Big Data Value Chain
Changing landscape of mobile advertising
Internet of things ? Overview
Applications of IoT in Marketing

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Source: Mobile Big Data and Internet of Things PowerPoint document

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Mobile Big Data and Internet of Things

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This business document is categorized under the function(s):

It applies to All Industries

File Type: PowerPoint (pptx)

File Size: 3.4 MB

Number of Slides: 46 (includes cover, transition slides)

Related Topic(s): Internet of Things

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Initial upload date (first version): May 25, 2017
Most recent version published: May 25, 2017

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