Please register (it's free!) or login to view the document preview.

If you are logged in, your referral link [?] is automatically included below.

EMBED CODE (Copy and Paste)

BENEFITS OF DOCUMENT

The Digital Marketing Planning Executive Guide is a powerful strategizing exercise and a thorough deterministic path to understand online strategy.
The Digital Marketing Planning Executive Guide is a step by step approach of analyzing your core business, defining an adhoc strategy and providing powerful tools for executing strategy in a turbulent marketplace.
The Digital Marketing Planning Executive Guide is a powerful paper for unlocking hidden value, improving business performance and enhancing profitability and ultimately managing intangible assets.

DOCUMENT DESCRIPTION

This is a Smart Insights template on taking steps to improve your digital strategy! Very useful when creating or refining your plans to make more better use of the fantastic opportunities available from digital marketing. It's a sample of our actionable advice for marketers including key Steps for a successful strategy formulation / execution.

Shockingly, many organizations are doing digital marketing, but they don't have a strategy. The reality is that digital channels are still relatively new and fast changing, so many businesses haven't responded adequately and their business is at risk. Many organizations now use a planned approach to digital marketing, many others still don't.

Through this paper you'll first define a separate digital plan to quantify the case for investment in digital marketing and change your approach to managing digital marketing. Then move to a better integrated approach where it's part of your marketing strategy.

Note: The original PowerPoint file is included as the secondary document. However, formatting issues (e.g. font size changes) may exist depending on your version of PowerPoint.

Got a question about the product? Email us at [email protected] or ask the author directly by using the form to the right. If you cannot view the preview above this document description, go here to view the large preview instead.

Source: Digital Marketing Planning Framework: An Executive Guide PDF document

This document is part of the following Business Toolkit:

Social Media Strategy	View Details

Digital Marketing Planning Framework: An Executive Guide

Sold by Youssef AIT AKKI (this author has 15 documents)

$99.00

ALL FEES INCLUDED

Add to Cart

This business document is categorized under the function(s): Strategy, Marketing, & Sales

It applies to Professional Services (Other).

File Type: PDF (pdf)

File Size: 1.4 MB

Number of Pages: 78

Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.

This product contains a supplemental PPTX document.

Initial upload date (first version): Dec 6, 2016
Most recent version published: Dec 6, 2016

Ask the Author a Question

Must be logged in Click here to log in

CUSTOMER TESTIMONIALS

"Your business framework guides help us add structure and clarity to what we're doing and I'm sure improve the output. They also save us a lot of time. Just in opportunity cost of our staff alone, these documents have paid for themselves many times over."

– VP of Marketing at a Multinational Corporation

"Flevy has been proven to be an invaluable resource for our firm. We have used many of the documents in our client engagements as have found the content to be very thorough and professionally put together. Good to know a resource like this exists."

– Partner at a Management Consulting Firm

SELECT CUSTOMERS

Flevy has provided quality business documents to businesses and organizations of all sizes across the world—in over 60 countries. Below is just a very small sample of our customer base.

Did you know?

The average daily rate of a McKinsey consultant is $6,625 (not including expenses). The average price of a Flevy document is $65.

VIEW BY

Are you a business professional?
Join Flevy and sell your business documents.

Just as the mobile apps market has helped software developers earn sustainable, passive income, we hope Flevy will do the same for business professionals, like yourself. There's no reason to let your IP collect dust when it can be making you perpetual income.

CUSTOMERS ALSO BOUGHT THESE DOCUMENTS

	Digital Marketing Plan 2019 Listed under: Corporate Communications Strategy, Marketing, & Sales View more from: Safwan Khan 34-slide PowerPoint deck. Introducing a new and improved digital marketing template plan for 2019. This is your template to update and use as a digital strategy for ongoing business activity rather than a one-off campaign. It's useful for presenting to the Board, [read more]	$35.00 Add to Cart View Details
	Social Media Marketing Guide Listed under: Operations Strategy, Marketing, & Sales View more from: Safwan Khan 86-page PDF document. You know that social media marketing is important, but do you know what it takes to make a campaign measurably successful? This Guide to Social Media Marketing will show you, in great detail, exactly what it takes to build a social [read more]	$40.00 Add to Cart View Details
	Digital Marketing Strategy: A Guide to Evaluate Your Current Online Presence Listed under: Operations Strategy, Marketing, & Sales View more from: BusinessRules 17-slide PowerPoint deck. The process of implementing digital marketing strategies can be overwhelming as there are many different components that must interact with one another. The purpose of this guide is to provide an approach on how to evaluate your current [read more]	$25.00 Add to Cart View Details
	Digital Marketing Planning Spreadsheet Listed under: Operations Strategy, Marketing, & Sales View more from: Safwan Khan Excel workbook. The spreadsheet model is designed to help you develop a budget model for campaigns or annual planning. It enables you to performa a "what-if" analysis for varying investment in digital media to see the impact on leads, sales and return on investment.	$40.00 Add to Cart View Details
	Project Management Social Listed under: Social media on projects Strategy, Marketing, & Sales View more from: Linky 32-page PDF document and supporting Word. Project Management Social will help project management practitioners as well as project management companies to understand the value of social media and how to integrate it onto projects. You will be able to determine the appropriate [read more]	$47.00 Add to Cart View Details
	How to Run a Successful Social Media Campaign Listed under: Information Technology View more from: PRwilson Media 45-page PDF document. Course Summary: In this training course, we will walk through all of the key stages involved in putting together an effective social media campaign. Clearly the best way to demonstrate these principles is to show them in action by using [read more]	$20.00 Add to Cart View Details
	Digital Marketing Plan Template 2019 Listed under: Corporate Communications Strategy, Marketing, & Sales View more from: Safwan Khan 17-page Word document. Business owners work really hard to make sure they are in the best position to attract new customers. The only way to do this is by creating a detailed and comprehensive digital marketing plan. Digital marketing should be your #1 [read more]	$30.00 Add to Cart View Details
	Social Media Management This is a FlevyPro [?] document. What is FlevyPro? Subscribe and Save as a FlevyPro member! 34-slide PowerPoint deck. Social networks, blogs, web forums, and the like have influenced and disrupted almost every facet of life around the world. Smartphones and tablets have made it easy and cheap for users to create new content and share it with their [read more]	$20.00 Add to Cart View Details
	Big Pharma 08 Digital Social Media Listed under: Health & Safety Strategy, Marketing, & Sales View more from: BigPharma2000 73-slide PowerPoint deck. DIGITAL FOUNDATION BUNDLE Give marketers the foundational digital skills they need to plan, manage and measure marketing programs using a complete multichannel mix and execute with excellence in foundational digital channels. Reader [read more]	$49.00 Add to Cart View Details
	Customer Decision Journey and Social Media Strategy This is a FlevyPro [?] document. What is FlevyPro? Subscribe and Save as a FlevyPro member! 16-slide PowerPoint deck. The Customer Decision Journey is a framework developed by McKinsey & Co. The management consulting firm developed this framework based on research of the purchase decisions of almost 20,000 consumers across 5 industries and 3 continents. [read more]	This document is only available to FlevyPro members. View Details

Keyphrase:
Search in...	Document Title Document Description
Filter by author:
Filetype:	PowerPoint Excel Word PDF
Library:	Marketplace FlevyPro [?]

Digital Marketing Planning Framework: An Executive Guide

Log In Below

Receive our Free Primer on Strategy Development & Execution

Get Our FREE Product.