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DOCUMENT DESCRIPTION

DIGITAL FOUNDATION BUNDLE
Give marketers the foundational digital skills they need to plan, manage and measure marketing programs using a complete multichannel mix and execute with excellence in foundational digital channels.
Reader Outcomes
After this bundle reader will:
1. Be confident to develop a customer-centric multichannel marketing plan, selecting appropriate channels
2. Have the skills to create high quality solutions for customers in the foundational digital channels ? Website, Email, Remote Detail, IDetail, Webinar
3. Know how to optimise Google rankings and user experience
4. Be aware of and excited about opportunities in Mobile, Social Media and Content Marketing including Video
5. Be ready and able to measure Voice of the Customer and Voice of the Business KPI targets for multichannel programs.

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Source: Big Pharma 08 Digital Social Media PowerPoint document

This document is available as part of the following discount bundle(s):

DIGITAL FOUNDATION 2019 Bundle
 

Big Pharma 08 Digital Social Media

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File Type: PowerPoint (pptx)

File Size: 17.3 MB

Number of Slides: 73 (includes cover, transition slides)

Related Topic(s): Social Media Strategy

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Initial upload date (first version): Jul 22, 2019
Most recent version published: Jul 22, 2019

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