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Tag Archives | competitive advantage

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What Are Your Distinctive Capabilities That Cannot Be Replicated?

Developed by John Kay, the Distinctive Capabilities Framework captures those capabilities our organization has, which cannot be replicated by competition.  Through his research, he identified 3 such “Distinctive Capabilities:” Architecture Reputation Innovation These 3 capabilities are the source of superior performance and sustainable competitive advantage for successful firms. This framework developed created after extensive research by […]

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How Compelling Is Your Value Proposition?

First, let’s define Value Proposition.  Here’s what Wikipedia has to say: A value proposition is a promise of value to be delivered and acknowledged.  Creating a value proposition is a part of business strategy. Kaplan and Norton say “Strategy is based on a differentiated customer value proposition. Satisfying customers is the source of sustainable value creation.” […]

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Benchmarking Basics. What Is It and How Do You Do It?

Benchmarking is a very powerful tool many organizations use to not only measure and gauge their performance against competition, but also to push themselves to be best-in-class.  Benchmarking is a source of competitive advantage and continuous improvement (Kaizen). Wikipedia defines benchmarking as: Benchmarking is the process of comparing one’s business processes and performance metrics to […]

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Let’s Fix It: Transient Competitive Advantage

In a rapidly morphing world, what was once celebrated as sustained competitive advantage for a company has already become almost an illusion at best. Some companies may have sustained their strong market position and have defended it for a long time–firms such as IKEA, GE, and Unilever. But nowadays, rarely can a company keep up […]

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Competitive Advantage as a Market Share Strategy

The ability to create and/or utilize an existing Competitive Advantage to target an enhanced market share, in addition to an organization’s inherent internal capabilities, is more often dependent and determined by the scope, growth, and vitality of the market itself (profitability, etc.), as well as the organization’s relative competitive position and its rivalries with competitors within that market/industry. […]

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A Strategic Competitive Advantage also Requires a Competitive Strategic Sales Strategy

Although Strategic Planning requires alignment of a multitude of separate and critical organizational areas, a major part of any Strategic Plan is a sound, competitive strategic sales strategy with appropriate and effective goals and related action-step / follow-up requirements clearly enunciated.  We have alluded several times in my articles to the ever increasing ability of buyers (and competitors) […]

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The Business Strategy that Makes Competition Irrelevant, Blue Ocean Strategy

Blue Ocean Strategy is growth strategy framework focused on the idea of creating an uncontested market space–i.e. a “blue ocean.” This framework is very innovative, as its principles challenge the conventional business strategy principles of fighting competitors head-on. The Blue Ocean Strategy framework evolved from a framework called Value Innovation developed by Gemini Consulting (now Capgemini […]

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