In the field of Market Research and Consumer Behavior Analysis, a significant problem that organizations face is the inability to fully grasp and interpret the subconscious thoughts and emotions of their consumers. Traditional Market Research methods, such as surveys and focus groups, often capture only the surface-level opinions and preferences of consumers. Such traditional methods […]
Tag Archives | competitive advantage
The VRIO Framework
Marketers have long been fascinated by why certain products capture the public’s interest, becoming integral to daily routines, while others quietly disappear from the view. This intrigue is not only limited to consumer goods, but also extends to how some organizations achieve and maintain a competitive advantage. To make sense of this phenomenon, Jay Barney […]
Stacey Matrix
Today’s rapidly evolving business landscape is marked by an unprecedented level of complexity and uncertainty, necessitating tools and frameworks that enable leaders to navigate these challenges effectively. The Stacey Matrix, developed by Ralph Douglas Stacey, stands out as a pivotal instrument in this regard, offering a nuanced understanding of the dynamics at play in organizational […]
Corporate Parenting Advantage Model (CPAM)
In today’s fast-paced business world, large corporations face a big challenge: how to effectively manage and improve their subsidiary companies. Each subsidiary is unique, with its own market demands and strategies, making it hard for parent companies to ensure they all perform well. This is where the Corporate Parenting Advantage Model (CPAM) comes in. CPAM […]
Ohmae’s 3C Model (Strategic Triangle)
Dr. Kenichi Ohmae, a Japanese organizational theorist and Strategy guru, proposed the 3C Model in 1982. The concept was published in his book, “The Mind of the Strategist: The Art of Japanese Business.” The Ohmae 3C model, also known as “the Strategic Triangle,” is a strategic framework that assists in developing the fundamentals of Business […]
Resource-Based View (RBV) and VRIN Framework
Michael Porter in the 1980s was a key proponent of Market-based Positioning view of achieving Strategic Competitive Advantage. However, with the advancement of technology, competition is becoming intense, work cultures are improving, and the workforce is getting increasingly competent to create better value propositions. Research by various academicians and researchers has suggested other models of […]
Model-Based Systems Engineering (MBSE)
Model-Based Systems Engineering (MBSE) is a formalized methodology that uses digital models to support the entire lifecycle of complex system development. It provides a single source of truth, ensuring discipline-specific views of the system are created using the same model elements. This fosters consistency and reduces defects associated with document-based approaches. MBSE encourages a systems […]
Liddell Hart’s 8 Maxims of Strategy
Sir Basil Henry Liddell-Hart (October 31, 1895 – January 29, 1970) was a British strategist, historian, and one of the world’s foremost military thinkers. B. H. Liddell-Hart was a prolific writer and wrote extensively on military strategy and tactics. Liddell-Hart’s work titled “Strategy” is considered one of the most important works on military strategy of […]
Capabilities-driven Growth Strategy
A business remains viable as long as it keeps growing. However, forecasting how much the business will grow in a year, or in a certain period of time, is a difficult proposition for any business leader. Likewise, it isn’t easy for the leaders to envisage the following scenarios: How much growth is necessary for their […]
Supercompetitors
Organizations turn to different sources of gaining Competitive Advantage and outperforming their rivals. In the past, leading multinationals with diverse portfolio of product or service offerings used to have assets, positions, and economies of scale serve them as sources of advantage. However, nowadays, leading industry players employ an entirely different course to attain Competitive Advantage. […]
Strategic Decision Making with Machine Learning (ML)
Automation has a profound role in improving Operational Excellence and Decision making. Organizations, these days, are increasingly using Machine Learning (ML) to improve the Strategic Decision making expertise of their leaders. Global research by MIT Sloan Management Review in collaboration with Google—involving 4,700 executives and a number of Key Informant Interviews—indicates that ML is gradually […]
Technology Commoditization
Companies, especially technology related ones, used to spend a significant amount of time, effort, and capital to innovate and develop a Competitive Advantage on the basis of their design and engineering. Development of high-tech production and design tools that integrate design and engineering knowledge has simplified the Innovation and Production processes. Consequently, it is now […]
