Flevy Management Insights Q&A
How can organizations measure the effectiveness of Hoshin Kanri in achieving strategic objectives?


This article provides a detailed response to: How can organizations measure the effectiveness of Hoshin Kanri in achieving strategic objectives? For a comprehensive understanding of Strategic Planning, we also include relevant case studies for further reading and links to Strategic Planning best practice resources.

TLDR Measuring Hoshin Kanri's effectiveness involves establishing SMART metrics, ensuring organizational alignment and engagement, and fostering a culture of Continuous Improvement and Learning, supported by technology and data analytics for informed decision-making.

Reading time: 5 minutes

Before we begin, let's review some important management concepts, as they related to this question.

What does Strategic Alignment mean?
What does Key Performance Indicators mean?
What does Continuous Improvement mean?
What does Employee Engagement mean?


Hoshin Kanri, also known as Policy Deployment, is a strategic planning process that aligns an organization's functions and activities with its strategic objectives. It emphasizes a coherent direction that combines the efforts of all employees, from top management to front-line workers, towards achieving long-term goals. Measuring the effectiveness of Hoshin Kanri in achieving strategic objectives involves a multi-faceted approach, focusing on both the process and the outcomes.

Setting Clear Metrics and Targets

The first step in measuring the effectiveness of Hoshin Kanri is to establish clear, measurable objectives and key performance indicators (KPIs) that align with the strategic goals. These metrics should be specific, measurable, achievable, relevant, and time-bound (SMART). For instance, if a strategic objective is to improve customer satisfaction, relevant KPIs might include Net Promoter Score (NPS) or customer satisfaction scores (CSAT). It's important that these metrics are communicated clearly to all levels of the organization to ensure alignment and focus.

Organizations can track progress against these metrics using a balanced scorecard approach, which provides a comprehensive view of performance across different areas of the business. This method allows leaders to see how well the strategic objectives are being met and where adjustments may be needed. For example, Accenture has highlighted the importance of balanced scorecards in providing a holistic view of organizational performance, enabling better strategic decision-making.

Furthermore, setting interim milestones is crucial for long-term objectives. These milestones serve as checkpoints to assess progress and make necessary adjustments. This iterative process ensures that the organization remains agile and can respond to changes in the external environment or internal performance issues.

Are you familiar with Flevy? We are you shortcut to immediate value.
Flevy provides business best practices—the same as those produced by top-tier consulting firms and used by Fortune 100 companies. Our best practice business frameworks, financial models, and templates are of the same caliber as those produced by top-tier management consulting firms, like McKinsey, BCG, Bain, Deloitte, and Accenture. Most were developed by seasoned executives and consultants with 20+ years of experience.

Trusted by over 10,000+ Client Organizations
Since 2012, we have provided best practices to over 10,000 businesses and organizations of all sizes, from startups and small businesses to the Fortune 100, in over 130 countries.
AT&T GE Cisco Intel IBM Coke Dell Toyota HP Nike Samsung Microsoft Astrazeneca JP Morgan KPMG Walgreens Walmart 3M Kaiser Oracle SAP Google E&Y Volvo Bosch Merck Fedex Shell Amgen Eli Lilly Roche AIG Abbott Amazon PwC T-Mobile Broadcom Bayer Pearson Titleist ConEd Pfizer NTT Data Schwab

Engagement and Alignment Across the Organization

Another key aspect of measuring the effectiveness of Hoshin Kanri is assessing the level of engagement and alignment across the organization. This involves evaluating how well the strategic objectives have been communicated and whether employees understand their role in achieving these goals. Surveys and feedback mechanisms can be valuable tools for gauging employee alignment and engagement. For instance, regular pulse surveys can provide insights into whether employees feel they are contributing to the strategic objectives and if they understand the direction in which the organization is headed.

Alignment workshops and cross-functional team meetings are also effective in ensuring that all departments and teams are working towards the same goals. These forums allow for the sharing of ideas, addressing of concerns, and clarification of roles and responsibilities. PwC has emphasized the importance of alignment in strategy execution, noting that organizations with high levels of alignment and collaboration are more likely to achieve their strategic objectives.

Additionally, leadership plays a critical role in fostering alignment and engagement. Leaders must be champions of the Hoshin Kanri process, consistently communicating the strategic objectives and how each team and individual contributes to these goals. Leadership commitment is essential for maintaining focus and momentum towards achieving strategic objectives.

Continuous Improvement and Learning

Measuring the effectiveness of Hoshin Kanri is not only about assessing outcomes but also about evaluating the process itself. Continuous improvement is a core principle of Hoshin Kanri, and organizations should regularly review and refine their strategic planning and execution processes. This includes analyzing what worked well, what didn't, and why. For example, a retrospective analysis might reveal that certain objectives were not achieved due to unrealistic time frames or insufficient resources, leading to adjustments in future planning cycles.

Learning from both successes and failures is crucial. Organizations should foster a culture that values feedback and learning, where employees feel empowered to share their insights and suggestions for improvement. This culture of continuous learning can be facilitated through after-action reviews, lessons learned sessions, and innovation workshops. Deloitte has highlighted the importance of a learning culture in driving organizational agility and resilience, enabling organizations to adapt and thrive in a rapidly changing environment.

Finally, leveraging technology and analytics target=_blank>data analytics can significantly enhance the measurement of Hoshin Kanri's effectiveness. Advanced analytics and business intelligence tools can provide real-time insights into performance against strategic objectives, identify trends, and predict potential roadblocks. This data-driven approach enables more informed decision-making and strategic adjustments, ensuring that the organization remains on track towards achieving its long-term goals.

In conclusion, measuring the effectiveness of Hoshin Kanri in achieving strategic objectives requires a comprehensive approach that includes setting clear metrics and targets, ensuring engagement and alignment across the organization, and fostering a culture of continuous improvement and learning. By focusing on both the outcomes and the process, organizations can effectively navigate the complexities of strategic execution and achieve sustainable success.

Best Practices in Strategic Planning

Here are best practices relevant to Strategic Planning from the Flevy Marketplace. View all our Strategic Planning materials here.

Did you know?
The average daily rate of a McKinsey consultant is $6,625 (not including expenses). The average price of a Flevy document is $65.

Explore all of our best practices in: Strategic Planning

Strategic Planning Case Studies

For a practical understanding of Strategic Planning, take a look at these case studies.

Revamping Strategic Planning Process for a Financial Service Provider

Scenario: A financial service provider operating in a highly competitive environment seeks to revamp its existing Strategic Planning process.

Read Full Case Study

Strategic Planning Revamp for Renewable Energy Firm

Scenario: The organization, a mid-sized renewable energy firm, is grappling with a rapidly evolving market and increased competition.

Read Full Case Study

Strategic Planning Framework for a Global Hospitality Chain

Scenario: A multinational hospitality company is grappling with market saturation and intense competition in the luxury segment.

Read Full Case Study

Maritime Fleet Expansion Strategy for Competitive Global Shipping Market

Scenario: The organization is a global maritime shipping company that has been facing significant pressure to expand its fleet to meet increasing demand.

Read Full Case Study

Strategic Planning Revamp for Luxury Retailer in Competitive Market

Scenario: A luxury fashion retail company is grappling with the shifting dynamics of a highly competitive market.

Read Full Case Study

Strategic Planning Revamp for Boutique Luxury Brand in Competitive Market

Scenario: A firm operating within the luxury sector faces challenges in maintaining its competitive edge amidst a rapidly evolving market landscape.

Read Full Case Study

Explore all Flevy Management Case Studies

Related Questions

Here are our additional questions you may be interested in.

How can strategic planning processes be adapted to better incorporate stakeholder feedback, including customers, employees, and partners?
Incorporating stakeholder feedback into Strategic Planning enhances decision-making and strategy agility through continuous engagement, advanced analytics, and establishing feedback loops and accountability mechanisms. [Read full explanation]
What role does data analytics play in enhancing the strategic planning process, especially in identifying emerging market trends?
Data analytics is crucial in Strategic Planning, enabling organizations to identify market trends, make informed decisions, and position for future growth through evidence-based insights. [Read full explanation]
What are the key differences between Hoshin Kanri and traditional strategic planning methods?
Hoshin Kanri emphasizes Execution and Alignment, Continuous Improvement and Adaptability, and integrates Strategy and Tactics, contrasting with traditional methods' focus on plan creation without ensuring effective organization-wide implementation. [Read full explanation]
How should companies adjust their strategic planning processes to better anticipate and manage geopolitical risks?
Companies can better manage geopolitical risks by integrating Geopolitical Risk Assessment into Strategic Planning, enhancing Organizational Agility, and fostering Strategic Partnerships to secure competitive advantages. [Read full explanation]
What role does organizational culture play in the successful integration of sustainability into strategic planning?
Organizational culture is crucial for integrating sustainability into Strategic Planning, acting as a foundation for adopting sustainable practices and aligning them with core business strategies for innovation and long-term value creation. [Read full explanation]
What are the critical steps for effective strategy deployment and execution within an organization?
Effective strategy deployment and execution involve Strategic Alignment and Planning, Performance Management and Measurement, and Change Management, supported by a conducive Organizational Culture and strong Leadership. [Read full explanation]

Source: Executive Q&A: Strategic Planning Questions, Flevy Management Insights, 2024


Flevy is the world's largest knowledge base of best practices.


Leverage the Experience of Experts.

Find documents of the same caliber as those used by top-tier consulting firms, like McKinsey, BCG, Bain, Deloitte, Accenture.

Download Immediately and Use.

Our PowerPoint presentations, Excel workbooks, and Word documents are completely customizable, including rebrandable.

Save Time, Effort, and Money.

Save yourself and your employees countless hours. Use that time to work on more value-added and fulfilling activities.




Read Customer Testimonials



Download our FREE Strategy & Transformation Framework Templates

Download our free compilation of 50+ Strategy & Transformation slides and templates. Frameworks include McKinsey 7-S Strategy Model, Balanced Scorecard, Disruptive Innovation, BCG Experience Curve, and many more.