38-slide PowerPoint, Excel template
$49.00
$49.00, 38-slides + supplemental tools, Best for: Pricing managers or product marketers building data driven pricing strategy and sensitivity analyses for product launches
EDITOR'S REVIEW
This deck pairs a data-driven pricing framework with an embedded Price Sensitivity Financial Model in Excel, giving real-time analytics for pricing decisions. It covers Pricing Strategy, Pricing Approach, Price Sensitivity Analysis, and Pricing Tactics, and includes a 5-phase Price Sensitivity Analysis with an Excel-based model for practical application. It will be most valuable to pricing managers and product marketing teams preparing for a product launch or pricing pilot, where data-backed sensitivity insights are needed. [Learn more]
29-slide PowerPoint, Word
$29.00
$29.00, 29-slides + supplemental tools, Best for: Marketing and sales leaders planning product launches who need segmentation, positioning, pricing, and execution plans
EDITOR'S REVIEW
This GTM framework distinguishes itself by anchoring execution in market-structure analysis, using Porter’s Five Forces to shape segmentation and messaging decisions. It ships with practical templates and a reference guide to translate strategy into action, including structured plan documents for pricing, campaigns, and milestones. It’s especially valuable for marketing and sales leaders launching a product or entering a new market who need cross-team alignment and a formalized go-to-market plan. [Learn more]
34-slide PowerPoint
$39.00
$39.00, 34-slides, Best for: Marketing executives and product managers planning lifecycle-driven growth, forecasting, and stage-specific positioning.
EDITOR'S REVIEW
This deck stands out by tying a five-phase Product Lifecycle Analysis to forecasting and positioning tools, anchoring stage decisions in measurable dynamics. A concrete detail buyers won't guess from the title alone is its inclusion of the Bass Diffusion Model, the Lifecycle-Performance Factor Matrix, and a Consumer Adoption Curve visualization to forecast sales and map strategic options. It is particularly relevant for marketing executives and product managers seeking to align launches, pricing, and portfolio planning with lifecycle stages. [Learn more]
46-slide PowerPoint
$39.00
$39.00, 46-slides, Best for: Product managers and growth teams shaping adoption strategies during early-stage product launches.
EDITOR'S REVIEW
This deck stands out by turning core consumer-psychology concepts into 6 actionable product-launch strategies, grounding its guidance in Prospect Theory, the Endowment Effect, and Loss Aversion. It also highlights Give and Get Dynamics and notes that the new offering should deliver 3 to ten times the value of the incumbent to overcome switching costs. It’s particularly useful for product managers and growth teams shaping early-stage launch plans, helping align messaging, offers, and regional reference points with the expected trade-offs in adoption. [Learn more]
29-slide PowerPoint
$39.00
$39.00, 29-slides, Best for: Product managers and marketing teams using a five-factor diffusion framework to accelerate product adoption.
EDITOR'S REVIEW
This deck stands out by pairing Rogers' Five Factors with a practical, presentation-ready toolkit, including customizable PowerPoint templates that map each factor to actionable insights. It combines the Five Factors with the Consumer Adoption Lifecycle, offering a dual lens for analyzing product attributes alongside diffusion dynamics, and it includes a telephone adoption case study to illustrate practical application. It is particularly helpful for product managers, marketing teams, and strategy consultants who need a structured framework for workshops and stakeholder-ready analyses to inform adoption messaging and prioritization. [Learn more]
502-slide PowerPoint
$89.00
$89.00, 502-slides, Best for: GTM managers and product leaders planning multi-channel product launches, market entries, or GTM process optimization with detailed checklists
EDITOR'S REVIEW
This deck distinguishes itself by pairing a structured GTM planning framework with a library of over 500 actionable checklists and slides that translate strategy into concrete steps. It is curated by McKinsey-trained executives, lending a practitioner-oriented lens across market research, value proposition, pricing, and cross-functional execution. Usage-wise, senior GTM managers and product leads coordinating multi-channel launches will benefit most, using it as a centralized reference to align marketing, sales, and product roadmaps. [Learn more]
27-slide PowerPoint
$29.00
$29.00, 27-slides, Best for: Product managers and marketing teams planning CVP-driven product or service launches in the planning phase
EDITOR'S REVIEW
This deck differentiates itself by anchoring product launches to a Customer Value Proposition and organizing the work around 3 pillars: Market-backed Analysis, Darwinian Competitive Review, and Capabilities-Forward Assessment. It also includes slide templates and emphasizes pairing survey data with observed behavior to surface true consumer motivators and guardrails for the value proposition. The framework is especially useful for product managers and marketing teams in the planning phase, offering a disciplined path from insight to proposition that aligns capabilities with market needs. [Learn more]
12-slide PowerPoint
$20.00
$20.00, 12-slides, Best for: Product development and PMO leads scoping and documenting product/service processes using APQC PCF taxonomy
EDITOR'S REVIEW
This deck uses APQC's Process Classification Framework (PCF)—specifically PCF v7.3.1—to present a visual taxonomy of key product and service development processes, pairing the framework with practical scoping and documentation guidance. It outlines 3 process groups, 10 processes, and 60 activities, and offers templates for process documentation, market research, and portfolio management. It’s particularly useful for product development teams, PMOs, and business analysts who need structured scoping, governance, and benchmarking support for product initiatives. [Learn more]
102-slide PowerPoint
$89.00
$89.00, 102-slides, Best for: Product managers and marketing leads planning go‑to‑market launches and life‑cycle strategies for new offerings
EDITOR'S REVIEW
This deck stands out for its McKinsey-trained curation and its 100+ slides, which together lay out a practical guide through product management and launch planning. It traverses the full spectrum from planning the launch to lifecycle marketing considerations, offering a structured sequence that helps cross-functional teams align on strategy and execution. It’s especially useful for teams coordinating go-to-market efforts and lifecycle decisions, providing a reusable framework to organize launches. [Learn more]
21-slide PowerPoint
$29.00
$29.00, 21-slides, Best for: Marketing executives and product managers aligning cross-functional teams for pre-launch GTM readiness and execution
EDITOR'S REVIEW
This deck stands out by pairing a Go-to-Market mind map with multi-format deliverables, turning GTM planning into a visually driven, collaborative exercise. It ships an interactive HTML mind map plus an editable SVG and Markdown script, so teams can tailor and reuse the visualization across workshops. The 7 core areas—Market Segmentation, Value Proposition, Channel Strategy, Customer Journey & Enablement, Metrics & Performance Tracking, GTM Readiness Assessment, and Launch Plan & Execution—help cross-functional teams quickly identify gaps and interdependencies, making it particularly useful for marketing executives, product managers, and sales leaders during pre-launch alignment and readiness activities. [Learn more]
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