$139.99, Excel workbook, Best for: Strategy teams and consultants conducting multi-phase company strategic reviews using Excel-based analysis templates
EDITOR'S REVIEW
This deck stands out for consolidating a wide range of strategic analysis models into one Excel-based toolkit and guiding users through a three-phase process from Situation Analysis to Recommendations. A concrete detail from the description is that Phase I concentrates on compiling core data—such as employee counts and geographic scope—to ground the analysis, with embedded tools for Porter's Five Forces, SWOT, TOWS, GE matrix, and SPACE charts helping shape the deeper assessments. It will be most valuable for strategy teams and consultants conducting multi-phase reviews who need a structured, data-driven path to translate insights into an actionable plan. [Learn more]
26-slide PowerPoint
$39.00
$39.00, 26-slides, Best for: Corporate strategy teams benchmarking competitors to identify portfolio gaps and investment priorities.
EDITOR'S REVIEW
This deck stands out by pairing a tailored competitive comparison framework with a rigorous cost- and capability-focused lens, turning benchmarking data into actionable strategic options. It probes not only revenues and costs evolution and market position,, but also cost drivers and allocation methods, anchoring the analysis with real-world examples such as Honda's diversification and Walmart's expansion to show how capabilities shape outcomes. It's especially useful for corporate strategy teams seeking to map portfolio gaps and prioritize investments across products and markets. [Learn more]
33-slide PowerPoint
$29.00
$29.00, 33-slides, Best for: Corporate strategists and consultants conducting strategic planning, competitive benchmarking, or market-entry analysis using structured frameworks
EDITOR'S REVIEW
This deck stands out by weaving 4 core competitive-analysis frameworks into a practical, workshop-ready package that includes templates and case-study aids. It includes lifecycle analysis visuals and strategic group mapping templates, along with CSF assessment tools to put frameworks into action. It is especially useful for corporate strategy teams and consulting practitioners during planning sessions, competitive benchmarking, or market-entry analyses. [Learn more]
40-slide PowerPoint
$49.99
$49.99, 40-slides, Best for: Strategy teams evaluating new initiatives or market entry with structured competitive analysis
EDITOR'S REVIEW
This deck distinguishes itself by presenting the XYZ Approach, a structured method for dissecting competitive environments with explicit guidance on researching private companies using primary and secondary sources. It also uses Porter's Five Forces to broaden the competitor set and features a detailed competitor profile checklist, offering a tangible framework for strategic decision-making. It's especially valuable for strategy teams evaluating new ventures or market entry, helping them map competitors and build evidence-based positions. [Learn more]
32-slide PowerPoint
$29.00
$29.00, 32-slides, Best for: Strategy executives validating alignment, feasibility, and competitive advantage using Rumelt's four-criterion evaluation
EDITOR'S REVIEW
This deck stands out by applying Rumelt's four-criterion evaluation to a practical strategy review, pairing a disciplined Consistency-Consonance-Feasibility-Advantage lens with embedded slide templates for execution-ready presentations. It includes a case study illustrating how each criterion reveals strategy gaps and supports corrective action. Strategy leaders looking to validate alignment and resource viability while clarifying competitive positioning will find it particularly actionable in cross-functional strategy reviews. [Learn more]
122-slide PowerPoint
$49.99
$49.99, 122-slides, Best for: Strategic planners and analysts conducting market-entry, post-acquisition, or benchmarking to gain competitive insights
EDITOR'S REVIEW
This guide stands out by pairing a structured competitive assessment framework with practical templates that accelerate real-world data collection, including an internal cost model template and an interview guide to jump-start input from stakeholders. It fuses primary and secondary research approaches with both qualitative and quantitative analysis, plus synthesis templates and a strategic options model to translate findings into actionable moves. It's particularly useful for corporate strategy teams planning market entry, evaluating post-acquisition integration, or benchmarking against competitors. [Learn more]
18-slide PowerPoint
$29.00
$29.00, 18-slides, Best for: Executives and consultants running strategic planning, M&A due diligence, or competitive profiling workshops
EDITOR'S REVIEW
This deck distinguishes itself by pairing formal competitor profiling with a Market Attractiveness vs. Business Strength Matrix and a dedicated ratio-analysis framework, turning analytical work into a practical decision-support package. The inclusion of the Market Attractiveness vs. Business Strength Matrix embedded as a central tool is a key differentiator that translates data into visual, actionable positioning. This deck is most helpful for executives and strategy teams during strategic planning, due-diligence, or competitive profiling workshops, providing structured insights that inform concrete recommendations. [Learn more]
33-slide PowerPoint
$29.00
$29.00, 33-slides, Best for: Executives and consultants running market-positioning workshops to map products across Bowman's eight positions
EDITOR'S REVIEW
This deck distinguishes itself by turning Bowman's Strategy Clock into an actionable planning tool, pairing the eight competitive positions with an implementation roadmap and workshop-ready templates. It includes slide templates for each position and case studies in retail and technology, offering concrete artifacts that teams can drop into strategic analyses. Overall, it is most valuable for executives and strategy groups running market-positioning sessions who need a structured approach to map offerings and sharpen value propositions across price and perceived value. [Learn more]
33-slide PowerPoint
$29.00
$29.00, 33-slides, Best for: Executives and consultants running strategic planning or market-positioning workshops using a customer-company-competitor framework
EDITOR'S REVIEW
This deck distinguishes itself by turning Ohmae's Strategic Triangle into a practical planning tool, pairing the Customers-Company-Competitors lens with ready-to-use slide templates. It includes templates for customer analysis, internal capability assessments, and competitive analysis, plus a slide-design structure that uses a Headline-Body-Bumper layout. This makes it especially helpful for executives running strategic planning sessions or consultants guiding market-positioning workshops, where the framework helps align customer insights with internal strengths and competitive dynamics. [Learn more]
26-slide PowerPoint
$29.00
$29.00, 26-slides, Best for: Executives and consultants assessing capability-driven competitive positioning, M&A targets, and strategic planning workshops
EDITOR'S REVIEW
This deck emphasizes a capability-based view of competition, guiding users to assess firms as Supercompetitors built from distinctive processes, systems, insights, and resource configurations rather than traditional assets. It includes practical slide templates for the Distinctive Capabilities Framework and the 4 Elements of Supercompetitor Evaluation, plus illustrated case studies of Apple, Danaher, and IKEA. The resource is most useful for executive teams and strategy practitioners running competitive assessments, industry scans, or future-state planning sessions to determine investment bets and roadmap priorities. [Learn more]
Understanding the Importance of Competitive Analysis
First off, a rigorous Competitive Analysis provides insights into the competitive dynamics of your industry. It helps you understand your relative position in the industry and the strategic actions of your competitors. Changes in their products, services, pricing, marketing tactics, or business models can substantially impact your company's future revenue and profitability, so being ahead of the curve on these developments is crucial.
Moreover, Competitive Analysis supports the development of effective competitive strategies. Insights from competitive research can inform decisions about market positioning, resource allocation, and strategic initiatives. You can choose to compete on differentiation, low cost, or focusing on niche markets, guided by what your analysis reveals about your competitors' strategies and capabilities.
Creating a Continuous Competitive Analysis Process
While conducting a periodic Competitive Analysis is essential, a continuous Competitive Analysis process is increasingly becoming a necessity. Equip your team members with the right tools and skills to regularly monitor competitors' activities. Use digital tools like Google Alerts, social media listening, and website tracking to stay updated about their latest moves. Establish a process for sharing and discussing these insights within your team, so that your strategies can evolve with the changing competition landscape.
Ultimately, Competitive Analysis is not about copying your competitors' strategies but about learning from them to create unique value propositions. Remember that "best practices" are only the best until someone creates a better one. So, continually innovate and create your best practices, guided by sound Competitive Analysis, to stay ahead of the competition and sustain your long-term success. As Jack Welch, former CEO of General Electric, noted, "If you don't have a competitive advantage, don't compete."
PowerPoint (17)
Excel (2)
