DESCRIPTION
Dr. Kenichi Ohmae, a Japanese organizational theorist and strategy guru, proposed the 3C Model in 1982. The concept was published in his book, "The Mind of the Strategist: The Art of Japanese Business."
The Ohmae 3C model, also known as the Strategic Triangle or just the 3 Cs, is a strategic framework that assists in developing the fundamentals of Business Strategy for any organization.
This PowerPoint presentation deliberates on the 3 core elements or components of Ohmae's 3C model that are instrumental in creating an effective Business Strategy. The core elements include:
1. Customers – The organization possesses knowledge of the consumers' desires and demands. It is imperative for the organization to comprehend, fulfill, and attend to the requirements, problems, expectations, and buying motives of its clientele as opposed to those of its shareholders.
2. Company (or Corporation) – This element focuses on the company's internal strengths and capabilities, including its resources, skills, and organizational structure.
3. Competitors – Competitors have a huge influence on an organization's objectives, methodologies, operations, effectiveness, and standing. Analyzing the competition involves understanding the market landscape, competitors' strategies, strengths, weaknesses, and potential moves.
Each of these 3 Cs is discussed in depth, including specific strategies for each element. For instance, Ohmae's 3C Model posits 4 Customer Strategies:
1. Segmentation by Objectives
2. Customer Coverage-Focused Segmentation
3. Adjusting to Shifts in Customer Demographics
4. Market Re-segmentation
We also explain each strategy in detail. Furthermore, this presentation includes specific, real-world approaches to dealing with each of these core elements individually.
This PowerPoint presentation on Ohmae's 3C Model also includes some slide templates for you to use in your own business presentations.
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Source: Best Practices in Competitive Analysis, Customer Analysis, Company Analysis PowerPoint Slides: Ohmae's 3C Model (Strategic Triangle) PowerPoint (PPTX) Presentation, LearnPPT Consulting
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