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Internet Marketing - Sales Funnel Mastery – PDF
PDF document + Zip archive file (ZIP) 21 Pages
DIGITAL MARKETING STRATEGY PDF DESCRIPTION
Craft the perfect sales funnel!
You have likely heard the expression that owning your own product is the key to making real money online. That is true for a number of reasons. One of the key reasons why that is true is because, if you own the product, you can create a sales funnel that you control and you profit from at 100% (or whatever amount you choose in regards to your affiliates, etc.). If you don't own the product, then
you can't control the sales funnel, and you don't profit from any additional sales made through that funnel.
It is a known fact that virtually every Internet marketer makes most of his/her profits via the back-end of the sales funnel, NOT the front-end. In fact, some marketers are willing to take a loss on the front-end of the funnel, just to get new customers onto his/her buying list and to help make profits for his/her affiliates so that they are willing to promote his/her future product offers.
The real money is made on the back-end of the sales funnel because that is where the higher-priced offers are normally made. Add in that the creator of the funnel usually makes 50-100% of the sales of these upsell offers, and it's no wonder why most Internet marketers make most of their revenues from one-time offers or OTOs.
Therefore, if you want to make considerable money as an Internet marketer, you have to have your own product and you have to control the sales funnel. If you don't do that, you will likely never make considerable profits online, as affiliate marketing limits you to whatever the product owner and sales funnel creator decides.
You may be wondering how to go about creating your own sales funnel. Fortunately, this ebook will help you to know exactly what a sales funnel is, how to create one, and how to maximize its potential so you get the most profit possible from it.
This ebook contains the following chapters:
• Take Control of the Buying Process
• It All Starts at the Squeeze Page
• Offer a Directly Related Paid Product
• Now Is the Time to Slip in an Upsell or Downsell
• Set up Your Autoresponder Follow-up Sequence
• Test to Ensure Your New Sales Funnel Works
• Launch Your New Product
In addition, this product contains a Sales Funnel Checklist and Mindmap.
Got a question about the product? Email us at support@flevy.com or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.
Source: Best Practices in Digital Marketing Strategy PDF: Internet Marketing - Sales Funnel Mastery PDF (PDF) Document, Grant Stanley
ABOUT THE AUTHOR
Grant Stanley BSc (Hons), MA, Pg-Dip, MCIM is a commercial consultant, business leader and former military officer with more than thirty years of experience helping organisations improve sales, marketing and commercial performance.
Throughout his career, Grant has held senior sales, marketing and leadership roles and has advised organisations ranging from ambitious SMEs to some of the
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