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Crafting Your Company's Message (PDF)

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HIGHLIGHTS

Author: Halohealth

Immediate, digital download

File Type: 56-page PDF document

BENEFITS OF DOCUMENT

Corporate Message becomes clear
Stakeholders become aligned with company goals

DOCUMENT DESCRIPTION

This product (Crafting Your Company's Message) is a 56-page PDF document, which you can download immediately upon purchase.

Your company's core message needs to work for all of your stakeholders- clients, employees, shareholders, suppliers, financial partners, and neighbors. This presentation helps you to find those core values of the message and how to craft them for each of the stakeholders. The message remains the same, even if the words change.

By following these ten steps, you will create a lasting message that will permeate through your company when it meets new and existing stakeholders. Products and services will be in line with your new message and gaps will be exposed to spur new product growth.

The steps are very simple to understand and follow, and will provide great fuel for executive conversations even if you only take one or two of them.

Got a question about the product? Email us at [email protected] or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.

Source: Best Practices in Vision Statement PDF: Crafting Your Company's Message PDF (PDF) Document, Halohealth

ABOUT THE AUTHOR: HALOHEALTH

Halo Health International is a marketing company that focuses on Digital Patient Education in healthcare provider waiting and exam rooms. Jim Cucinotta is a co-founder of Halo Health and has over 20 years experience in leading sales, marketing, and operations teams. Jim has managed thousands of employees over his career and has worked on over 1,000 products that have made it to the retail shelves. [read more]

Halohealth has published 2 additional documents on Flevy.

DETAILS

This business document is categorized under the function(s): Strategy, Marketing, & Sales

It applies to All Industries

File Type: PDF (pdf)

File Size: 1.3 MB

Number of Pages: 56

Related Topic(s): Vision Statement

Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.

Initial upload date (first version): Mar 30, 2015
Most recent version published: Mar 31, 2015

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