Software Quality Assurance (SQA) ensures digital products deliver consistent reliability, performance, and maintainability throughout their lifecycle. Quality must be planned, tracked, and verified through objective measurement. When organizations lack meaningful metrics, quality becomes subjective, risk blind spots increase, and decisions shift into reactive mode.
This deck provides a detailed overview of the Goal-Question-Metric (GQM) model, a framework that solves this challenge by linking what the organization wants to achieve with the data it collects. It ensures every metric traces back to a strategic goal and provides actionable insights rather than noise. GQM prevents the common failure of gathering large volumes of data without understanding its purpose or impact.
Metrics alone do not tell the right story. GQM turns measurement into clarity, direction, and accountability.
The GQM framework operates at 3 levels:
1. Conceptual (Goal) Level – What you aim to achieve and why
2. Operational (Question) Level – What you need to know to assess progress
3. Quantitative (Metric) Level – What data confirms or disproves results
Each of these levels is discussed in depth. Additional topics covered include GQM applications, GQM implementation process, a case study, among others.
This PowerPoint presentation on the GQM framework also includes slide templates for you to use in your own business presentations.
Got a question about this document? Email us at flevypro@flevy.com.
Source: Best Practices in Performance Measurement, Quality Management, Goal Setting PowerPoint Slides: Goal-Question-Metric (GQM) PowerPoint (PPTX) Presentation Slide Deck, LearnPPT Consulting
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