The Net Promoter Score (NPS) (PowerPoint PPTX)

This presentation covers the Net-Promoter-Score (NPS) and 10 Deployment Best Practices to ensure a successful implementation.

The Net Promoter Score is a customer loyalty metric developed by (and a registered trademark of) Fred Reichheld, Bain & Company, and Satmetrix Systems.

It was introduced by Reichheld in his 2003 Harvard Business Review article "One Number You Need to Grow".

Today, the Net Promoter Score has been widely adopted with more than two-thirds of Fortune 1000 companies using the metric.

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If you are interested in introducing your organization to the Net Promoter Score approach, you can use and customize this presentation.

Let us know if you need any support in deploying the Net Promoter Score (NPS) in your organization.

The PPT provides practical insights into how the Net Promoter Score is utilized across various industries, including Air Transportation, Retail, Technology, and Telecom. It highlights the direct correlation between customer loyalty and growth rate, emphasizing that enthusiastic customers who refer others are a key driver of competitive advantage. The presentation categorizes customers into Detractors, Passives, and Promoters, detailing their potential impact on your business.

The material also covers the importance of viewing the Net Promoter Score as an operational management tool rather than mere market research. It stresses the need for real-time data collection and the implementation of a service recovery process to win back customers and demonstrate program effectiveness. The document outlines best practices for survey design, customer journey mapping, and the creation of a cross-functional NPS improvement team. This comprehensive approach ensures you can drive meaningful change and enhance customer experience.