Data Gathering and Analysis (PowerPoint PPT)

DESCRIPTION

After we have formulated our hypothesis, the next step is to gather the proper data (to analyze to test this hypothesis). It is important to have a structured approach to both data gathering and data analysis.

This presentation introduces a 7-phase approach to data collection and analysis. We will also discuss the 4 key areas of data analysis, usage of business frameworks & visual tools, and research strategy.

This training guide also includes a group training exercise.

This PPT delves into the intricacies of data gathering and analysis, emphasizing a structured approach essential for hypothesis-driven analysis. It outlines a comprehensive 7-phase process for data collection and analysis, ensuring that every step is meticulously planned and executed. The presentation also covers the four critical areas of data analysis: customers, competitors, capabilities, and economics. These categories help in understanding the broader market dynamics and internal operational efficiencies.

The document also highlights the importance of using a mix of facts and sensible assumptions to test hypotheses and generate findings. It provides practical examples and case studies, making the theoretical aspects more relatable and easier to understand. The use of analytical tools, both strategic frameworks and visual tools, is discussed in detail, offering a balanced approach to data analysis. This ensures that the analysis is not only rigorous, but also visually comprehensible, aiding in better decision-making.

A significant portion of the presentation is dedicated to the research strategy, emphasizing the need for both primary and secondary sources. It discusses the importance of data estimation when data is not readily available and provides practical rules of thumb for data gathering. The document also addresses common pitfalls in the analysis process, ensuring that users are well-prepared to handle any challenges that may arise. This comprehensive guide is designed to equip executives with the knowledge and tools needed to conduct effective data analysis and make informed business decisions.

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Source: Best Practices in Consulting Process, Data Analysis, Data Collection PowerPoint Slides: Data Gathering and Analysis PowerPoint (PPT) Presentation, LearnPPT Consulting