Value Net Model (PowerPoint PPTX)

DESCRIPTION

Organizations face the constant challenge of recognizing and responding to the wide range of competitive forces influencing the trends and growths of organizations and industries.

To provide solutions to these forces, Adam Brandenburger and Barry Nalebuff, both esteemed scholars in the field of economics and business strategy developed the Value Net Model. The Value Net Model addresses this challenge by providing a comprehensive tool for understanding the myriad ways in which these forces interact, setting new perspective on how organizations can view their competitive and collaborative relationships, enriching strategic thought and practice.

The Value Net Model addresses the critical need for organizations to identify and leverage not just competitive forces, but also cooperative opportunities.

This PowerPoint presentation discusses the Value Net Model, which is based on 4 types of players influencing competing organizations:

1. Customers – Customers drive strategic decision-making and value creation within any organizational landscape. A higher number of customers typically leads to increased sales and potentially a greater share of the market. Without customers, organizations will not survive.

2. Suppliers – Suppliers deliver the necessary inputs and materials an organization needs to create its products or services. Resources are important external factors to take into account as suppliers have a direct influence on the price at which they are supplied and quality of the end product.

3. Competitors – Knowing our competitors has always been a critical element for success and will continue to be essential. Seeing competitors not just as threats, but as part of a bigger strategy can boost our competitiveness and growth. Competitors usually fall into 2 categories: those who compete on price and those who focus on quality.

4. Complementors – Players become complementors when their products, either integrated or individually owned by consumers, enhance user satisfaction. Nalebuff and Brandenburger developed the Value Net Model partly to illustrate how organizations can enhance their offerings by partnering with competitors, making products more appealing to consumers.

This presentation discusses these 4 players in depth, including a breakdown of roles and strategic implications. We also discuss Value Net Model implementation using the PARTS framework; and include an in-depth case study of VNM and PARTS applied to Amazon.

This PowerPoint presentation also includes slide templates for you to include in our own organization presentations.

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Source: Best Practices in Competitive Analysis, Customer Strategy PowerPoint Slides: Value Net Model PowerPoint (PPTX) Presentation, LearnPPT Consulting