This PPT slide, part of the 39-slide Business Model Navigator Primer PowerPoint presentation, presents 3 strategic approaches for organizations aiming to innovate their business models. Each strategy is accompanied by a relevant example from well-known companies, illustrating practical applications of the concepts.
The first strategy, "Transfer," emphasizes the importance of adopting successful business models from different industries. Netflix is cited as a prime example, having effectively adapted the subscription model, originally popularized in other sectors, to revolutionize its own service. This demonstrates how insights from outside one's immediate market can lead to significant innovation.
The second strategy, "Combine," focuses on merging distinct business models to create unique offerings. Amazon is highlighted here for its ability to integrate e-commerce with cloud computing, showcasing how blending different operational frameworks can yield new value propositions. This approach encourages organizations to think creatively about how existing models can be synthesized to meet evolving customer needs.
The third strategy, "Leverage," suggests utilizing existing organizational strengths to expand capabilities. Tesla serves as an example, having extended its expertise in automotive technology into the renewable energy sector. This highlights the potential for companies to capitalize on their core competencies to explore new markets and opportunities.
Overall, the slide underscores the flexibility these strategies offer in responding to market dynamics and customer demands. Organizations looking to innovate should consider these frameworks as they navigate the complexities of modern business environments.
This slide is part of the Business Model Navigator Primer PowerPoint presentation.
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