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HIGHLIGHTS
DOCUMENT DESCRIPTION
A business proposal is a written document from a seller to a prospective client. It serves to explain to the client what our offering is, what our capabilities are, how we will address and meet the client's needs, how we differ from competitors, and, ultimately, why the client should choose our offering over the competition.
Proposals are often a key step in a complex sales process—i.e. situations where the client often evaluates multiple providers and the purchase is conducted by Corporate Procurement.
A typical structure for a proposal contains 7 key sections, of which 5 are must have sections:
MUST HAVE SECTIONS
1. Cover Letter
2. Statement of Need
3. Point of View
4. Value Proposition
5. Implementation Plan
OPTIONAL SECTIONS
6. Qualifications and Case Studies
7. Team Bios
Development of the proposal is a collaborative team effort, requiring the input from various functions (e.g. sales, functional experts, industry experts, and product/offering experts).
This presentation discusses each of these sections in detail. It also includes slide templates.
Got a question about the product? Email us at [email protected]. If you cannot view the preview above this document description, go here to view the large preview instead.
Source: Best Practices in Consulting Process, Proposal, Sales PowerPoint Slides: Fundamentals of Proposal Writing PowerPoint (PPTX) Presentation, LearnPPT
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DETAILS
File Type: PowerPoint (pptx)
Number of Slides: 22 (includes cover, transition, & marketing slides)
Tag(s): Consulting Process Proposal Sales
This business document is categorized under: Business Framework Primers
Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.
Upload date (first version): Jan 14, 2021
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