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BENEFITS OF DOCUMENT
  1. Introductory coverage of what
  2. Outline of industries, markets and contexts of use of each type of analytics
  3. Short guidance into the pathway of implementing and deploying analytics

DOCUMENT DESCRIPTION

Concise introduction to descriptive, predictive and prescriptive analytics. Also includes brief coverage of analytics applications to demand chains and supply chains, namely Digital Marketing Analytics and Supply Chain Optimization, respectively.

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Source: Business Analytics Primer PowerPoint document

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Business Analytics Primer

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This business document is categorized under the function(s): Operations   Strategy, Marketing, & Sales  

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File Type: PowerPoint (pptx)

File Size: 810.3 KB

Number of Slides: 31

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Initial upload date (first version): Jun 26, 2015
Most recent version published: Jun 29, 2015

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