Check out our FREE Resources page – Download complimentary business frameworks, PowerPoint templates, whitepapers, and more.







Flevy Management Insights Q&A
How does Hoshin Kanri facilitate the integration of new business acquisitions or mergers?


This article provides a detailed response to: How does Hoshin Kanri facilitate the integration of new business acquisitions or mergers? For a comprehensive understanding of Hoshin, we also include relevant case studies for further reading and links to Hoshin best practice resources.

TLDR Hoshin Kanri aids in the integration of mergers and acquisitions by aligning Strategic Objectives, improving Communication and Collaboration, and fostering Continuous Improvement and Adaptability, ensuring a smooth transition and synergy realization.

Reading time: 4 minutes


Hoshin Kanri, also known as Policy Deployment, is a strategic planning process that aligns an organization's functions and activities with its strategic objectives. This methodology is especially valuable during the integration phase of new business acquisitions or mergers, as it ensures that the newly formed entity is moving cohesively towards common goals. The integration of new business acquisitions or mergers is a complex process that involves aligning different cultures, systems, and processes. Hoshin Kanri facilitates this integration by focusing on Strategic Planning, Communication, and Continuous Improvement.

Strategic Planning and Alignment

In the context of mergers and acquisitions (M&A), Strategic Planning is crucial for the seamless integration of entities. Hoshin Kanri provides a structured approach to align the strategic goals of the merging organizations. This alignment is achieved through the development of a shared vision and objectives, which are then broken down into actionable plans. A key aspect of Hoshin Kanri is the "catchball" process, which ensures that goals and plans are communicated throughout all levels of the organization, allowing for feedback and adjustments. This iterative process ensures that the strategic objectives are understood and accepted across the organization, facilitating a smoother integration.

According to a report by McKinsey, companies that engage in thorough Strategic Planning and alignment during M&A activities are 33% more likely to achieve successful integration. This success is attributed to the clear definition and communication of strategic objectives, which Hoshin Kanri promotes. By focusing on the critical few objectives, Hoshin Kanri ensures that the organization does not dilute its efforts across too many fronts, which is a common pitfall in the post-merger integration phase.

Real-world examples of successful integration through Strategic Planning include the merger of pharmaceutical giants, where Hoshin Kanri was used to align research and development priorities. This alignment ensured that the combined entity could accelerate its pipeline of drugs more efficiently than if the entities had continued to operate independently.

Explore best practices on Post-merger Integration.

Learn more about Strategic Planning Post-merger Integration Hoshin Kanri

Are you familiar with Flevy? We are you shortcut to immediate value.
Flevy provides business best practices—the same as those produced by top-tier consulting firms and used by Fortune 100 companies. Our best practice business frameworks, financial models, and templates are of the same caliber as those produced by top-tier management consulting firms, like McKinsey, BCG, Bain, Deloitte, and Accenture. Most were developed by seasoned executives and consultants with 20+ years of experience.

Trusted by over 10,000+ Client Organizations
Since 2012, we have provided best practices to over 10,000 businesses and organizations of all sizes, from startups and small businesses to the Fortune 100, in over 130 countries.
AT&T GE Cisco Intel IBM Coke Dell Toyota HP Nike Samsung Microsoft Astrazeneca JP Morgan KPMG Walgreens Walmart 3M Kaiser Oracle SAP Google E&Y Volvo Bosch Merck Fedex Shell Amgen Eli Lilly Roche AIG Abbott Amazon PwC T-Mobile Broadcom Bayer Pearson Titleist ConEd Pfizer NTT Data Schwab

Enhancing Communication and Collaboration

Effective communication is a cornerstone of successful mergers and acquisitions. Hoshin Kanri enhances communication by establishing a common language and framework for discussing strategic objectives and performance metrics. This commonality is crucial in the early stages of an integration, where differing corporate cultures and systems can lead to misunderstandings and misalignments. Through the catchball process, Hoshin Kanri ensures that communication is two-way, allowing for the identification and resolution of issues early in the integration process.

Accenture's research highlights the importance of communication in M&A success, noting that organizations that prioritize open and ongoing communication are 50% more likely to achieve their integration goals. Hoshin Kanri's structured approach to communication supports this finding by ensuring that all stakeholders are engaged and informed throughout the integration process.

An example of this in action is seen in the merger of two global technology companies, where Hoshin Kanri facilitated the integration of their sales and marketing teams. Through regular catchball sessions, the teams were able to align their strategies and objectives, leading to a unified go-to-market strategy that capitalized on the strengths of both entities.

Learn more about Corporate Culture

Promoting Continuous Improvement and Adaptability

Mergers and acquisitions often require organizations to adapt to new markets, technologies, and operational practices. Hoshin Kanri promotes Continuous Improvement and adaptability by embedding these principles into the strategic planning and execution process. The methodology encourages regular reviews of progress towards strategic objectives, with a focus on learning and adapting strategies based on performance data and changing market conditions. This approach ensures that the organization remains agile and can respond effectively to challenges and opportunities that arise during the integration process.

A study by Deloitte found that organizations that adopt a Continuous Improvement mindset during M&A are 70% more likely to sustain performance improvements post-integration. Hoshin Kanri's emphasis on regular reviews and adjustments supports this finding by ensuring that the organization continuously evolves and improves its strategies and operations.

A notable example of Continuous Improvement in action is the integration of a global consumer goods company, where Hoshin Kanri was used to streamline manufacturing and supply chain operations. Through regular review cycles, the company was able to identify inefficiencies and implement improvements, resulting in significant cost savings and enhanced operational performance.

In summary, Hoshin Kanri facilitates the integration of new business acquisitions or mergers by aligning strategic objectives, enhancing communication and collaboration, and promoting Continuous Improvement and adaptability. By focusing on these key areas, organizations can navigate the complexities of M&A, ensuring a smooth integration and the realization of synergies.

Learn more about Supply Chain Continuous Improvement Agile

Best Practices in Hoshin

Here are best practices relevant to Hoshin from the Flevy Marketplace. View all our Hoshin materials here.

Did you know?
The average daily rate of a McKinsey consultant is $6,625 (not including expenses). The average price of a Flevy document is $65.

Explore all of our best practices in: Hoshin

Hoshin Case Studies

For a practical understanding of Hoshin, take a look at these case studies.

Global Expansion Strategy for Cosmetic Brand in Asian Markets

Scenario: A renowned cosmetic brand facing stagnation in its traditional markets is looking to implement a hoshin kanri approach to navigate the complexities of expanding into the burgeoning Asian beauty market.

Read Full Case Study

Operational Excellence Strategy for a Boutique Hotel Chain

Scenario: A boutique hotel chain is grappling with operational inefficiencies and a declining guest satisfaction score, utilizing Hoshin Planning to address these strategic challenges.

Read Full Case Study

Ecommerce Policy Deployment Optimization Initiative

Scenario: An ecommerce firm specializing in bespoke furniture has seen a rapid expansion in market demand, leading to a 200% increase in product range and a similarly scaled growth in workforce.

Read Full Case Study

Revitalizing Hoshin Kanri for Operational Efficiency

Scenario: A global manufacturing firm has been struggling with operational inefficiencies linked to its Hoshin Kanri strategic planning process.

Read Full Case Study

Policy Deployment Optimization for Growing Electronics Manufacturer

Scenario: A fast-growing electronics manufacturing company in Asia is struggling with effective policy deployment despite having robust policy guidelines.

Read Full Case Study

Policy Deployment Enhancement in Life Sciences

Scenario: The organization is a mid-sized biotechnology company specializing in the development of novel therapeutics.

Read Full Case Study

Explore all Flevy Management Case Studies

Related Questions

Here are our additional questions you may be interested in.

How is artificial intelligence (AI) influencing the execution and monitoring of Hoshin Planning?
AI is revolutionizing Hoshin Planning by leveraging predictive analytics for strategic execution, enhancing real-time monitoring and performance management, and facilitating adaptive learning for continuous improvement, making organizations more agile and effective in achieving strategic goals. [Read full explanation]
What role does organizational culture play in the successful adoption of Hoshin Kanri, and how can resistance to change be managed?
Organizational culture is crucial for the successful adoption of Hoshin Kanri, emphasizing the need for transparency, continuous improvement, and employee engagement, while managing resistance to change involves clear communication, involvement, and adequate support to align with strategic objectives. [Read full explanation]
How does Hoshin Kanri complement or conflict with other strategic planning methodologies like OKRs (Objectives and Key Results)?
Hoshin Kanri and OKRs complement each other in aligning long-term Strategic Planning with short-term goals through mutual focus on alignment, execution, and measurable outcomes, despite potential conflicts in cultural underpinnings and review cycles. [Read full explanation]
What metrics or KPIs are most effective in measuring the success of Hoshin Kanri implementation?
The success of Hoshin Kanri implementation is best measured through KPIs and metrics that track strategic alignment, employee engagement, and process efficiency, reflecting the achievement of strategic goals, workforce commitment, and operational improvements. [Read full explanation]
In the context of increasing emphasis on sustainability, how can Hoshin Kanri be used to align organizational goals with environmental and social governance (ESG) objectives?
Hoshin Kanri facilitates the integration of ESG objectives into organizational strategic goals through structured planning, leadership engagement, and operationalization, enhancing long-term business success and sustainability. [Read full explanation]
How is artificial intelligence being integrated into the Hoshin Kanri process to predict and align strategic objectives more accurately?
AI integration into the Hoshin Kanri process significantly evolves Strategic Planning by improving predictive capabilities, automating data analysis, and enabling dynamic strategic alignment, offering a competitive edge in modern business. [Read full explanation]

Source: Executive Q&A: Hoshin Questions, Flevy Management Insights, 2024


Flevy is the world's largest knowledge base of best practices.


Leverage the Experience of Experts.

Find documents of the same caliber as those used by top-tier consulting firms, like McKinsey, BCG, Bain, Deloitte, Accenture.

Download Immediately and Use.

Our PowerPoint presentations, Excel workbooks, and Word documents are completely customizable, including rebrandable.

Save Time, Effort, and Money.

Save yourself and your employees countless hours. Use that time to work on more value-added and fulfilling activities.




Read Customer Testimonials



Download our FREE Strategy & Transformation Framework Templates

Download our free compilation of 50+ Strategy & Transformation slides and templates. Frameworks include McKinsey 7-S Strategy Model, Balanced Scorecard, Disruptive Innovation, BCG Experience Curve, and many more.