This PPT slide, part of the 157-slide Telco 3G Strategy Report PowerPoint presentation, outlines a pricing scheme for bundled products, presenting eight distinct options based on 3 key variables: monthly fee, threshold, and limit usage. The structure is a decision tree, guiding users through various pricing scenarios depending on the presence or absence of these variables.

Starting with the monthly fee, the decision tree branches into 2 paths: one where a fee is applied and one where it is not. If a monthly fee is present, the next consideration is whether a threshold is established. If a threshold exists, it further splits into options regarding limits on usage.

For each branch, specific pricing strategies are suggested. For instance, if there is no threshold, the strategy might simply involve offering a discount for bundled services. Conversely, if a threshold is present, the options become more complex, including providing free allowances for exceeding minimum thresholds or discounts contingent on surpassing a set threshold.

The slide emphasizes flexibility in pricing, allowing for various combinations that can cater to different customer needs and usage patterns. It suggests that all plans should be acceptable to the system, indicating a robust framework that can accommodate diverse pricing strategies.

Potential customers should note the adaptability of these pricing options, which can be tailored to align with their business models and customer expectations. This structured approach not only aids in decision-making, but also enhances the potential for optimizing revenue through strategic pricing. Understanding these options can lead to more informed choices in developing bundled product offerings.

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