This PPT slide, part of the 157-slide Telco 3G Strategy Report PowerPoint presentation, outlines a revenue-sharing model for a 3G platform that facilitates content delivery through various operators and aggregators. It illustrates the roles of different stakeholders, including the end user, mobile transport, billing agents, and content providers. The model emphasizes the direct relationship between the communication operator and the content provider (CP), allowing for a structured revenue-sharing agreement.
Key components include the roles of the mobile transport, which charges end users an access and transport fee, and billing agents, which handle payments for digital content and portal subscriptions. The aggregator plays a crucial role, collecting commissions for billing and content delivery, as well as for content aggregation. The slide indicates that the revenue streams are categorized under different collection types, primarily billing and settlement.
Considerations for the model highlight the importance of maintaining control over the content provider relationship while establishing separate agreements with the aggregator. This separation allows for flexibility in revenue sharing, which is influenced by the number of selected content providers and the conversion of content to PDA format. The slide suggests that a 50-50 settlement model is in place for commissions, ensuring a balanced approach to revenue distribution.
Overall, this framework provides a clear understanding of how operators can effectively monetize content delivery through strategic partnerships and structured agreements. The insights presented here can guide potential customers in evaluating the benefits of adopting this model for their own operations.
This slide is part of the Telco 3G Strategy Report PowerPoint presentation.
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