Structured Approach to Home Markets Phases PPT


This PPT slide, part of the 218-slide Business Model Design Report PowerPoint presentation, outlines the 4 phases of "The Home Markets" project, emphasizing a structured approach to project management. Each phase is clearly delineated, showcasing a logical progression from initial planning to implementation.

Phase 1, titled "Planning and Visioning," focuses on identifying key issues and developing a work plan. This phase sets the foundation for the project by establishing a clear direction and approach tailored to each home market. It’s crucial for aligning stakeholders on objectives and expectations.

In Phase 2, "Current Situation Analysis," the emphasis shifts to a detailed examination of the existing environment. This includes financial assessments, organizational structures, and a comprehensive review of country factbases. Understanding market dynamics and competitors is vital here, as it informs the subsequent phases.

Phase 3, "Adjusted Business Model," explores alternative models and refines the business model based on insights gathered in the previous phase. This phase highlights the importance of evaluating benefits and risks associated with different approaches, ensuring that the proposed model is robust and adaptable.

Phase 4, simply labeled "Implementation," outlines the organizational requirements and the implementation plan. This phase is critical for translating strategy into action, ensuring that all elements are in place for successful execution. Notably, there is a mention of "Implementation (out of scope)," indicating that certain aspects may not be included in this project, which could be a point of consideration for stakeholders.

Overall, this slide presents a comprehensive framework for navigating the complexities of market entry and business model adaptation, making it a valuable reference for decision-makers looking to optimize their strategies in home markets.




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