Framework for Change Management Strategies PPT

This PPT slide, part of the 28-slide 5S Keys to Successful Change PowerPoint presentation, presents a framework for categorizing change management strategies into 4 distinct approaches, based on human behavior. Each strategy is designed to appeal to different aspects of people's nature—logical, social, compliant, or adaptive. The structure is laid out in a 2x2 matrix, which visually organizes these strategies for clarity.

The first strategy, labeled as Empirical-Rational (E-R), targets individuals' logical side by appealing to their self-interest through incentives. This approach emphasizes the importance of rational decision-making in driving change. The second strategy, Normative-Reeducative (N-R), focuses on the social aspect, aiming to redefine and reinforce new norms and values within the organization. This strategy recognizes the influence of social dynamics on behavior and seeks to foster a supportive environment for change.

The third strategy, Environmental-Adaptive (E-A), is geared towards individuals who are adaptive. It involves creating a new organizational structure and guiding people toward it, thus facilitating a smoother transition during change initiatives. Lastly, the Power-Coercive (P-C) strategy addresses those who are compliant, providing clear direction and backing it with sanctions to ensure adherence to the change process.

The slide also notes that the first 3 strategies are simplified versions of established approaches in change management, referencing the foundational work of Kenneth Benne and Robert Chin. This insight highlights the relevance of these strategies in practical applications. Understanding these categories can help organizations tailor their change management efforts effectively, ensuring a more comprehensive approach to managing transitions.

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Change Management Stakeholder Management Organizational Structure 5S