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A Values-Driven Market System - Dr. Bruce Howard (MP3 MP3)

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Like most great professors, Dr. Bruce Howard is an engaging storyteller who brings theoretical principles to life for his students, in whom he has a deeply personal interest. "We use the term market, but what we/re really talking about is the way people treat each other," he tells his students. "We interact about food, housing, clothing, jobs, value... and we tend to call that economic action. But it's really just people interacting with people." To Howard, economics is simply the stuff of everyday life, and his discussions of the market economics usually include humorous, memorable allusions to his own everyday life.

Dr. Howard holds a PhD in economics and a Masters of administration in accountancy. He joined the faculty of Wheaton College in 1980 and currently serves as professor of business and economics. "I'm in the enterprise of education because it's about transformation. At the end of the day, I am hoping I have helped people be a little better," he muses. "How can we use the study of markets and finance to change people? For me, that change means becoming more like Christ. Because I am in Christian education, my students share this desire for change."

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