How Advertising Works (PowerPoint PPTX)

BENEFITS OF DOCUMENT

1. This paper will illustrate the basics of creating the optimal marketing organization for your firm
2. you determine how creative strateges can be developed for unique brand approaches
3. examples of major creative campaigns are evedent

DESCRIPTION

This product (How Advertising Works) is a 27-slide PPT PowerPoint presentation (PPTX), which you can download immediately upon purchase.

this is established research on how people work through their buying decisions. now only does this tie into the development of advertising it also illustrates how communication works in the organization and between stakeholders. it is key to understanding how branding works and is a new way to define marketing and communication.

Source: Best Practices in Advertising PowerPoint Slides: How Advertising Works PowerPoint (PPTX) Presentation, imm-integrated management metrics