This framework is developed by a team of former McKinsey and Big 4 consultants. The presentation follows the headline-body-bumper slide format used by global consulting firms.
Explore 10 key trends in consumer behavior post-COVID-19, crafted by ex-McKinsey & Big 4 consultants. Adapt strategies for a Low Touch Economy. COVID-19: 10 Trends in Consumer Behavior is a 22-slide PPT PowerPoint presentation slide deck (PPTX) available for immediate download upon purchase.
COVID-19 has taken the world by a storm. Financial markets, manufacturing, services, and tourism have been hit hard. In fact, it has also changed the way we work, communicate, interact, and shop more than any other disruption in the decade.
As a result, there have been key changes in Consumer Behavior. There is the growing reluctance to visit crowded places, the increasing shift of work from office to home, and the higher propensity for digital adoption. The changes are inevitable. For businesses to stay relevant, businesses have to adjust to the new norms.
This presentation provides organizations a good understanding of the 10 trends in Consumer Behavior resulting from the impact of COVID-19 on people, society, and businesses in the global economy.
1. Mental Health
2. Hygienic Concerns
3. Travel
4. Remote Work
5. Personal Conflicts
6. Unemployment
7. Last Mile Optimization
8. Social Gatherings
9. Work-Life Cohesion
10. Certified Immune Status
With the 10 trends in Consumer Behavior, we will realize that traditional business models are now incompatible with the challenges the world is facing now.
This deck also includes slide templates for you to use in your own business presentations.
The post-COVID-19 era will usher in a Low Touch Economy, characterized by reduced close-contact interactions, tighter travel, and heightened hygiene measures. Businesses must adapt to these new consumer expectations by embracing remote work, optimizing last-mile delivery, and ensuring stringent health protocols. The PPT outlines how these shifts will redefine operational strategies and consumer engagement.
Entrepreneurs and business leaders must pivot quickly to stay competitive. This presentation provides actionable insights and practical templates to help you navigate these unprecedented changes. Understanding these trends is crucial for developing resilient and flexible business models that can thrive in the new normal.
This PPT slide outlines mental health as a critical trend, highlighting the increasing prevalence of anxiety, loneliness, and depression. Consequences include feelings of isolation, decreased productivity, increased healthcare costs, higher mortality rates, and relationship challenges. Key trends emerging include a surge in demand for remote therapy and coaching, alongside a desire for animal companions and online social games as alternative support. Actionable strategies for organizations involve risk-stratified crisis counseling, sharing mental health resources, and offering comprehensive benefits focused on mental health. Engaging employees in decision-making and involving community stakeholders in mental health planning are essential for addressing these challenges. The pandemic has revealed barriers to accessing mental health services, underscoring the urgency of enhancing mental health initiatives in today's environment.
This PPT slide outlines ten significant consumer behavior trends arising from the COVID-19 pandemic, indicating lasting impacts on interactions with products and services.
"Mental Health" highlights increased awareness of anxiety and depression, prompting businesses to adapt offerings. "Hygienic Concerns" reflects heightened cleanliness expectations influencing purchasing decisions.
"Travel" shows cautious consumer behavior favoring local options, while "Remote Work" necessitates optimization for home setups. "Personal Conflicts" indicate rising tensions affecting spending and brand loyalty. "Unemployment" emphasizes the economic impact, urging businesses to be sensitive to consumer financial changes.
"Last Mile Optimization" stresses efficient supply chains, and "Social Gatherings" reveals shifts in interactions, especially with older generations. "Work-Life Cohesion" suggests blending personal and professional lives, requiring new employer policies. "Certified Immune Status" introduces consumer demand for health proof, creating new market opportunities.
This PPT slide on Last Mile Optimization highlights a critical trend in logistics, focusing on last-mile delivery strategies. It emphasizes the shift toward delivery-centric retail models driven by evolving consumer expectations in a digital-first environment. Key developments include specialized delivery solutions, enhanced supply chain optimization, and innovative technologies like VR shopping and drone deliveries. The focus on contactless delivery options reflects a growing consumer preference for safety and convenience. Actionable strategies for organizations include implementing safety protocols, such as providing drivers with gloves and masks, and using smaller, fuel-efficient delivery vehicles to align with sustainability trends. Embracing these insights positions businesses to meet customer demands in a rapidly evolving market.
Personal conflicts have emerged as a significant shift in consumer behavior due to the coronavirus pandemic, leading to rising tensions and a broader societal impact. Organizations and individuals are operating in survival mode, resulting in breaches of contracts and regulations, challenging traditional norms and legal frameworks. A notable increase in "Force Majeure" claims reflects parties invoking this clause to escape contractual obligations. Legal disputes are on the rise, indicating a greater likelihood of seeking legal recourse as conflicts escalate. The shift to digital operations and remote work contributes to misunderstandings and disputes, while the automation of legal processes enhances efficiency in conflict management. Practical advice includes seeking online counseling for family issues, managing controllable aspects of life, and maintaining communication with loved ones to navigate these challenges effectively.
This PPT slide outlines the impact of hygienic concerns on consumer behavior, particularly regarding COVID-19 exposure in workplaces. Key changes include heightened caution in interactions and increased demand for verified hygiene status. Packaging redesigns will emphasize cleanliness, and sharing personal health information, like temperature readings, will become more common. Retail and hospital formats may evolve with service add-ons to enhance cleanliness perceptions. There is a preference for scientifically validated products over natural alternatives, indicating a shift towards evidence-based choices. Contact-free delivery options are rising, minimizing physical interactions. Organizations can mitigate transmission risks by encouraging sick employees to stay home, adhering to healthcare protocols, and educating staff on preventive measures. A designated workplace coordinator is essential for managing COVID-19-related issues.
Source: Best Practices in Value Creation, Customer Behavior, Retail Strategy, Coronavirus PowerPoint Slides: COVID-19: 10 Trends in Consumer Behavior PowerPoint (PPTX) Presentation Slide Deck, LearnPPT Consulting
This framework is developed by a team of former McKinsey and Big 4 consultants. The presentation follows the headline-body-bumper slide format used by global consulting firms.
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