Framework for Strategic Industry Positioning


This PPT slide, part of the 62-slide Strategy Chessboard PowerPoint presentation, presents an overview of strategic approaches categorized as "Umbrella Strategies." It emphasizes the importance of evaluating an industry’s predictability before determining a company's strategic direction. The content suggests a two-dimensional matrix that plots four core strategic approaches based on two axes: the desire to adapt versus the intent to shape the industry, and the level of analytical rigor applied.

The vertical axis indicates the company's desire and ability to influence the industry, while the horizontal axis ranges from high to low analytical approaches. The four quadrants are labeled: "Redefine the industry," "Reinvent the industry," "Position and conquer," and "Maintain foresight and flexibility." Each quadrant represents a distinct strategic posture that organizations can adopt based on their assessment of the industry's predictability and their internal capabilities.

The slide underscores that strategic development begins with a critical assessment of the industry, which is crucial for aligning the company's objectives with its operational capabilities. The note at the bottom highlights the variability of predictability across different industries and over time, suggesting that organizations must remain adaptable and aware of these dynamics. This insight is vital for executives considering how to position their companies strategically in a rapidly changing environment. Understanding these approaches can help leaders make informed decisions about their strategic direction and resource allocation.



This slide is part of the Strategy Chessboard PowerPoint presentation.

This presentation is created by former McKinsey, BCG, Deloitte, EY, and Capgemini consultants. Strategy Chessboard is a powerful A.T. Kearney Strategic Planning framework used for selecting the optimal strategic approach.

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