This PPT slide, part of the 22-slide Financial Ratios (Comparables) Analysis PowerPoint presentation, provides a comprehensive overview of financial ratio analysis, categorizing key ratios into 4 main groups: Profitability/Efficiency, Liquidity, Solvency, and Investment ratios. Each category is defined with specific metrics that illustrate a firm's financial performance and health.

Profitability/Efficiency ratios focus on how effectively a company generates profits from its resources. Metrics like return on sales and return on equity are highlighted, indicating their importance in assessing operational efficiency. Liquidity ratios, including the current ratio and quick ratio, measure a firm's ability to meet short-term obligations, which is crucial for maintaining operational stability.

Solvency ratios, such as the debt-equity ratio, provide insights into a company's long-term financial viability and its capacity to withstand economic fluctuations. These ratios assess the balance between a firm's debt and equity, which is vital for understanding financial leverage and risk.

Investment ratios, like the price-earnings ratio, reflect market perceptions and are primarily used by investors to gauge the value of a company. The slide emphasizes the relevance of these ratios in diagnosing financial health, highlighting their utility in identifying areas for improvement.

The section on strengths and limitations outlines the benefits of using financial ratios, such as their ability to pinpoint potential improvements. However, it also notes challenges, including variations in accounting principles that can complicate comparisons across firms. This dual perspective is essential for executives considering the application of financial ratios in strategic decision-making.

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Financial Analysis M&A (Mergers & Acquisitions) Financial Ratio Analysis Sales