Automotive Lube Marketing Plans (Grease & Engine Lube)   Document Bundle
$43.00

THIS IS A DOCUMENT BUNDLE.

A bundle is a pre-defined set of documents. By purchasing the document bundle as a whole, you achieve significant savings from purchasing the documents individually. There is sometimes duplicate content among the bundled documents. See full details below.

Automotive Lube Marketing Plans (Grease & Engine Lube) (Document Bundle)

Automotive Lube Marketing Plans (Grease & Engine Lube) (Document Bundle)

$58.00 (26% discount)
$43.00

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BENEFITS OF THIS BUNDLE

  1. Understand value chain dynamics of the market
  2. Know which sales and marketing tactics to deploy
  3. Learn key market entry & market consolidation techniques

DESCRIPTION

This product (Automotive Lube Marketing Plans [Grease & Engine Lube]) is a Document Bundle, which you can download immediately upon purchase.

This bundle contains two marketing plans:

1. Market Entry Plan for Tiko Auto Grease in Nigeria, a Market Entry plan for a new, biodegradable brand of automotive cum industrial grease which attempts to enter the Nigerian market. ($29 if downloaded separately)

2.Marketing Communications Plan for Acorn Engine Lubricants in Nigeria, which discusses how to reach various relevant target market segments in the Nigerian automotive market (trade and consumers) -$29 if purchased alone

Got a question about the product? Email us at support@flevy.com or ask the author directly by using the "Ask the Author a Question" form.



THERE ARE 2 PRODUCTS IN THIS BUNDLE:


This is a Market Entry plan for a new, biodegradable brand of automotive cum industrial grease which attempts to enter the Nigerian market. All information contained in this... [read more]

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Individual Price: $29.00

Market Entry Communications and Channel Penetration Plan for Acorn Lubricants, in the South-Western Market of Nigeria. The Acorn Automotive Lubricants Marketing Communications... [read more]

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Individual Price: $29.00
$43.00

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ABOUT THE AUTHOR

Additional documents from author: 7

Dele Ogundahunsi has over 20 years of experience across Marketing Strategy Development, Marketing Communications. Field Marketing, Brand Management, Social & Behavior Change Communications and Startup Entrepreneurship in Nigeria. He has occupied senior management positions in marketing agencies and as a brand manager in the FMCG sector.

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