Flevy Management Insights Q&A

What are the best practices for structuring an equity waterfall model in a private equity deal?

     Mark Bridges    |    Financial Management


This article provides a detailed response to: What are the best practices for structuring an equity waterfall model in a private equity deal? For a comprehensive understanding of Financial Management, we also include relevant case studies for further reading and links to Financial Management best practice resources.

TLDR Best practices for structuring an equity waterfall model include defining clear financial hurdles, ensuring transparency and flexibility, and implementing a robust framework and strategy.

Reading time: 5 minutes

Before we begin, let's review some important management concepts, as they relate to this question.

What does Equity Waterfall Model mean?
What does Financial Hurdles mean?
What does Transparency and Flexibility mean?
What does Robust Framework and Strategy mean?


Understanding how to build an equity waterfall model is crucial for C-level executives involved in private equity deals. An equity waterfall model outlines the financial returns to investors based on agreed-upon terms, typically after the sale or refinance of an asset. This model is foundational in determining how profits are distributed among investors and can significantly impact the financial outcomes of a deal.

At its core, the equity waterfall model is structured around certain financial benchmarks or hurdles that, once achieved, alter the distribution of profits among the parties involved. The primary objective is to ensure that returns are allocated in a manner that reflects the risk and capital contribution of each investor. Crafting an effective model requires a deep understanding of the deal's specifics, a clear framework for distribution, and a strategy for implementation that aligns with the organization's goals.

Best practices in structuring an equity waterfall model start with a clear definition of the tiers or tranches that dictate the order and proportion of distributions. These typically include a preferred return to the initial investors, followed by a return of capital, and then a catch-up mechanism to ensure that all parties receive their fair share. Subsequent tranches might include profit splits at varying percentages. The complexity of the model can vary significantly, depending on the number of investors and the intricacies of the deal structure.

Establishing Clear Financial Hurdles

The first step in building an effective equity waterfall is to establish clear financial hurdles that must be met before moving on to the next distribution tier. These benchmarks are typically based on internal rates of return (IRR) or multiples of invested capital (MOIC). Setting these thresholds requires a thorough analysis of the investment's projected performance and a realistic assessment of market conditions. Consulting firms like McKinsey and Bain often highlight the importance of aligning these hurdles with industry standards and the specific risk profile of the investment.

It's crucial to ensure that these financial benchmarks are not only clear but also attainable. Unrealistic hurdles can lead to dissatisfaction among investors and potentially jeopardize future fundraising efforts. On the other hand, setting the bar too low may result in disproportionate rewards that do not accurately reflect the risk undertaken by the investors.

Once the financial hurdles are established, the next step is to define the distribution tiers. This involves specifying the percentage of profits that will be allocated to each tier, based on the achievement of the predetermined financial benchmarks. This stage requires meticulous planning and negotiation, as the interests of different investors need to be balanced to ensure a fair and equitable distribution of profits.

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Creating a Transparent and Flexible Model

Transparency is key in the construction of an equity waterfall model. All parties involved must have a clear understanding of the terms and conditions, as well as the mechanics of how distributions will be calculated and disbursed. This transparency helps to build trust among investors and can mitigate potential conflicts down the line.

Flexibility is another critical aspect of an effective equity waterfall model. Market conditions and investment performances can vary, and the model should be able to accommodate changes without necessitating a complete overhaul. This might involve including provisions for re-negotiation of terms or adjustments to distribution percentages in response to significant changes in investment performance.

Real-world examples demonstrate the importance of flexibility and transparency. For instance, during the 2008 financial crisis, many real estate investments underperformed, leading to renegotiations of waterfall structures. Organizations that had built-in flexibility and maintained transparency with their investors were better positioned to navigate the downturn and emerge in a stronger position.

Implementing a Robust Framework and Strategy

The final step in building an equity waterfall model is the implementation of a robust framework and strategy. This involves not only the technical construction of the model but also ensuring that it is integrated into the broader financial management systems of the organization. It requires strategic planning to ensure that the model aligns with the organization's overall financial goals and objectives.

Utilizing a standardized template can aid in the implementation process, providing a clear and consistent format for structuring the waterfall. Consulting firms often offer templates and tools that can be customized to suit the specific needs of an investment deal. These resources can save time and reduce the risk of errors in the construction of the model.

In conclusion, building an effective equity waterfall model requires a clear understanding of the investment's financial goals, a transparent and flexible approach to structuring distributions, and a strategic implementation plan. By following these best practices, organizations can ensure that profits are distributed fairly among investors, reflecting the risk and capital contribution of each party. This not only fosters trust and collaboration among investors but also positions the organization for long-term success in its investment endeavors.

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Mark Bridges, Chicago

Strategy & Operations, Management Consulting

This Q&A article was reviewed by Mark Bridges. Mark is a Senior Director of Strategy at Flevy. Prior to Flevy, Mark worked as an Associate at McKinsey & Co. and holds an MBA from the Booth School of Business at the University of Chicago.

To cite this article, please use:

Source: "What are the best practices for structuring an equity waterfall model in a private equity deal?," Flevy Management Insights, Mark Bridges, 2025




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