Flevy Management Insights Q&A
How does the Build vs. Buy decision impact supply chain resilience in the manufacturing sector?
     Joseph Robinson    |    Build vs. Buy


This article provides a detailed response to: How does the Build vs. Buy decision impact supply chain resilience in the manufacturing sector? For a comprehensive understanding of Build vs. Buy, we also include relevant case studies for further reading and links to Build vs. Buy best practice resources.

TLDR The Build vs. Buy decision significantly influences supply chain resilience in manufacturing, balancing in-house capability development with outsourcing to optimize control, flexibility, and response to disruptions.

Reading time: 5 minutes

Before we begin, let's review some important management concepts, as they related to this question.

What does Build vs. Buy Decision mean?
What does Supply Chain Resilience mean?
What does Strategic Planning mean?
What does Risk Management mean?


In the manufacturing sector, the decision between building in-house capabilities versus buying or outsourcing them is a critical strategic choice that impacts supply chain resilience. This decision, often referred to as the "Build vs. Buy" decision, has far-reaching implications for an organization's ability to respond to disruptions, manage costs, and maintain competitive advantage.

Understanding the Build vs. Buy Decision

The Build vs. Buy decision involves evaluating whether an organization should develop its own capabilities in-house (Build) or acquire them from external sources (Buy). This decision is crucial in areas such as technology development, production processes, and logistics management. Building in-house capabilities can offer greater control over operations and the potential for differentiation, but it requires significant investment in resources and time. On the other hand, buying or outsourcing capabilities can provide flexibility and access to established expertise, though it may lead to dependence on suppliers and potential challenges in integration and quality control.

According to McKinsey & Company, organizations that strategically balance their Build and Buy decisions can achieve up to a 45% higher shareholder return compared to those that predominantly focus on one approach over the other. This balance allows organizations to leverage the strengths of both strategies, optimizing their supply chain resilience by maintaining control over critical operations while benefiting from the agility and innovation offered by external partners.

Strategic Planning plays a vital role in this decision-making process, requiring organizations to thoroughly assess their core competencies, market position, and long-term objectives. The decision should align with the organization's overall Strategy Development, taking into account factors such as cost, time to market, risk, and the potential for competitive advantage.

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Impact on Supply Chain Resilience

Supply Chain Resilience refers to an organization's ability to anticipate, adapt to, and recover from disruptions in the supply chain. In the context of the Build vs. Buy decision, building in-house capabilities can enhance resilience by providing greater control over the supply chain. Organizations can ensure the reliability of critical components, reduce dependency on external suppliers, and implement customized risk management practices. However, this approach may also lead to reduced flexibility and higher fixed costs, potentially making it more difficult to adapt to changing market conditions.

Conversely, buying or outsourcing capabilities can increase supply chain flexibility and access to innovation. Organizations can leverage the expertise and economies of scale of specialized suppliers, quickly adapting to new technologies and market demands. According to a report by Deloitte, companies that effectively manage their supplier relationships and diversify their supplier base can reduce supply chain risks by up to 50%. This approach, however, requires effective Risk Management and Performance Management practices to ensure that supplier performance meets the organization's standards and that risks are adequately mitigated.

Operational Excellence is crucial in maximizing the benefits of both Build and Buy strategies. Organizations must implement robust processes for monitoring and managing supply chain performance, regardless of whether capabilities are built in-house or acquired externally. This includes continuous improvement practices, quality control measures, and agile response mechanisms to address disruptions promptly.

Real World Examples

A notable example of the Build approach enhancing supply chain resilience is Tesla Inc.'s decision to build its own Gigafactories for battery production. This strategic move allowed Tesla to secure a stable supply of critical components, reduce costs through economies of scale, and innovate in battery technology, significantly contributing to its competitive advantage in the electric vehicle market.

On the Buy side, Apple Inc. provides an example of leveraging external expertise to enhance supply chain resilience. Through strategic partnerships with a diverse range of suppliers around the globe, Apple has been able to maintain high levels of innovation and quality in its products. The company's effective supplier management and risk mitigation practices have enabled it to navigate disruptions, such as those caused by the COVID-19 pandemic, with minimal impact on product availability.

In conclusion, the Build vs. Buy decision has a significant impact on supply chain resilience in the manufacturing sector. Organizations must carefully weigh the advantages and disadvantages of each approach, considering their specific context, strategic objectives, and the dynamic nature of supply chain risks. By achieving a balanced and strategic approach to building and buying capabilities, organizations can enhance their resilience, agility, and competitive advantage in the face of disruptions.

Best Practices in Build vs. Buy

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Build vs. Buy Case Studies

For a practical understanding of Build vs. Buy, take a look at these case studies.

Telecom Infrastructure Outsourcing Strategy

Scenario: The organization is a regional telecom operator facing increased pressure to modernize its infrastructure while managing costs.

Read Full Case Study

Defense Procurement Strategy for Aerospace Components

Scenario: The organization is a major player in the aerospace defense sector, grappling with the decision to make or buy critical components.

Read Full Case Study

Build vs. Buy Decision Framework for Semiconductor Manufacturer

Scenario: A semiconductor firm in the highly competitive technology sector is grappling with the strategic decision of building in-house capabilities versus buying or licensing from external sources.

Read Full Case Study

Luxury Brand E-commerce Platform Decision

Scenario: A luxury fashion house is grappling with the decision to develop an in-house e-commerce platform or to leverage an existing third-party solution.

Read Full Case Study

Customer Loyalty Program Development in the Cosmetics Industry

Scenario: The organization is a multinational cosmetics enterprise seeking to enhance its competitive edge by establishing a customer loyalty program.

Read Full Case Study

Make or Buy Decision Analysis for a Global Electronics Manufacturer

Scenario: A global electronics manufacturer is grappling with escalating operational costs and supply chain complexities.

Read Full Case Study




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