BENEFITS OF DOCUMENT
DESCRIPTION
Photography is essentially an art form which captures the moments in life we cherish. If you are thinking about sharing the beauty of your work with others while generating some cash flow, a photography business might be right for you.
This Financial Model presents a business scenario of a startup or operating Photography studio and is a flexible tool for owners to calculate operating activities and analyze business profitability.
It includes assumptions and calculations of Starting Expenses (in case of a startup studio), Customer Acquisition Metrics (location and paid marketing), Revenue assumptions from Events Photography (Weddings, Corporate, Social, etc.) and Special Photo Shootings (Food & Products, Fashion, Real Estate, etc.), Additional Revenue Sources (Photo Books, E-shop sales of Digital Photos), Direct Costs, Payroll, OpEx, financing through Debt & Equity and Valuation & Exit Multiples in case of a potential sale of the business.
The model is dynamic and allows users to select the desired forecasted Years (1 to 10). Output Reports & Charts are dynamically updated based on the selected forecast period.
The template structure follows Financial Modeling Best Practices principles and is fully customizable.
Detailed instructions for the functionality of the model are included in the Excel file.
Model Inputs and Setup Reports:
• General Setup Assumptions incl. Starting Expenses (in case studio is a startup), Customer Acquisition, Revenue and Costs Assumptions and Financing (Debt & Equity)
• Yr1 Direct & Indirect Payroll, incl. Hiring Schedule of FTEs per Position/Month, Salary per FTE, Payroll Taxes & Benefits, and two different Bonus Schemes.
• Yr1 OpEx and Annual Capex incl. Depreciation Schedule
• Yr1 Revenue and Cost of Services Calculations for Events Photography, Special Photo Shootings and Additional Revenue Sources
• Forecast Scenarios
Starting Year Output Reports:
• Yr1 Direct Cash Flow
• Yr1 Budget and Actual Reports
• Yr1 Profit & Loss Statement Summary with a dynamic functionality to include Actual figures for the current and preceding months and budget figures for the rest.
• Yr1 Budget vs. Actual Variance Analysis at a YTD and Monthly level
Forecast Output Reports:
• Annual Financial Statements (3 Statement model)
• Break-Even Analysis
• Profitability Analysis per Service Type and Year
• KPI's & Financial Ratios including several Profitability, Efficiency, Liquidity, and Leverage (Solvency) Ratios
• Performance Dashboard
• Business Valuation, including DCF Model, Terminal Value, Unlevered and Levered Cash Flows, Return Metrics (NPV, EV, IRR, MOIC, ROI, etc.), and Sensitivity Analysis
• Investor Returns (4-tier IRR hurdle waterfall model to distribute proceeds between investors)
• Professional Executive Summary (can be used for investment decisions)
Help & Support
Committed to high quality and customer satisfaction, all our templates follow best practice financial modeling principles and are thoughtfully and carefully designed, keeping the user's needs and comfort in mind.
Whether you have no experience or are well versed in finance, accounting, and the use of Microsoft Excel, our professional financial models are the right tools to boost your business operations!
If you experience any difficulty while using this template and cannot find the appropriate guidance in the provided instructions, please feel free to contact us for assistance.
If you need a template customized for your business requirements, please e-mail us and provide a brief explanation of your specific needs.
Got a question about the product? Email us at support@flevy.com or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.
Source: Best Practices in Integrated Financial Model Excel: Photography Studio Financial Model - Dynamic 10 Yr Forecast Excel (XLSX) Spreadsheet, Profit Vision
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