This PPT slide, part of the 81-slide How to Prepare a Business Plan PowerPoint presentation, titled "Quantifying the Customer Value" outlines the key dimensions that contribute to customer value. It presents a triangular model that includes 3 primary factors: Time, Cost, and Quality. These elements are interconnected, suggesting that improvements in one area can influence the others. For instance, reducing time may enhance perceived quality or justify a higher cost, indicating a complex relationship that businesses must navigate.

On the right side, a bar graph illustrates various metrics related to customer value perception. It includes categories such as Reference Price, Advantages of New, Switching Cost and Disadvantages, Incentive for Buying New, and Selling Price of New Product. Each of these metrics plays a crucial role in how customers evaluate the value of a product or service. The graph likely aims to show the relative importance or impact of these factors on customer decision-making.

The bottom section emphasizes 3 actionable takeaways: display value clearly, quantify wherever possible, and the importance of understanding these dimensions. This suggests that businesses should focus on transparent communication of value propositions and leverage quantifiable data to support their claims.

Overall, the slide serves as a strategic guide for organizations looking to enhance their understanding of customer value. It underscores the need for a balanced approach that considers multiple dimensions while also providing practical steps for implementation. This insight can be invaluable for decision-makers aiming to align their offerings with customer expectations.

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Entrepreneurship Business Plan Development Value Proposition