BENEFITS OF DOCUMENT
DESCRIPTION
How to create an editorial calendar in 6 Steps ?
Your step-by-step guide to create the best content
The editorial calendar is the simplest tool that allows to plan all your content over a period defined by your needs.
As a basis of you working method , the editorial schedule helps you create consistency between the different content you share, the platforms you use, the themes you exploit, and your web marketing actions and projects .
It is a practical tool which enables you to set specific objectives, anticipate needs while always having an exact idea of what is to come, create relevant content and avoid repetitions.
=> The editorial calendar guarantees the implementation of your digital strategy relating to the production of content.
=> By planning your content production, you can better organize your work schedule, increase your productivity and save time.
=> The information included in the editorial calendar allows you to assess the impact of the various parameters on the conversions achieved.
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Source: Best Practices in Social Media Strategy, Calendar PowerPoint Slides: Editorial Calendar - Content Strategy PowerPoint (PPTX) Presentation, HindLOUKILI
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