Framework for Assessing Strategic Industry Assets PPT


This PPT slide, part of the 50-slide Business Unit Strategic Plan Training PowerPoint presentation, titled "Capability Platform: Assessment of Sources of Competitive Advantage" outlines key elements that contribute to a firm's success in its industry. It categorizes these elements into 2 main sections: "Privileged assets" and "Necessary capabilities." The structure indicates a focus on both tangible and intangible resources that can enhance a company's position.

Under "Privileged assets," the slide lists several critical factors. These include physical assets, location, distribution networks, brand reputation, patents, and relationships with key allocators. Each of these elements plays a vital role in establishing a firm's market presence. For instance, physical assets like BHP's low-cost mines exemplify how resource availability can drive operational efficiency. Similarly, a strong brand, as seen with Coca-Cola, can significantly influence consumer preference and loyalty.

The slide also emphasizes the importance of innovation and market positioning. Companies like 3M and Johnson & Johnson are highlighted as examples of successful innovation and strategic market positioning, respectively. The inclusion of cost efficiency and talent development further underscores the multifaceted approach needed to thrive in competitive environments.

Overall, this slide serves as a framework for understanding the various sources of strength that can be leveraged for industry success. It encourages a thorough assessment of both assets and capabilities, which is crucial for strategic planning. Potential customers can glean insights into how to evaluate their own resources and identify areas for improvement, ultimately guiding their strategic initiatives.




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