Key Challenges in Disruptive Innovation Strategies PPT
This PPT slide, part of the 16-slide Disruptive Innovation Primer PowerPoint presentation, outlines 3 primary limitations associated with the model of Disruptive Innovation. Each limitation is presented in a structured format, emphasizing the need for a nuanced understanding of the innovation process.
The first point highlights that Disruptive Innovation necessitates a distinct strategic process. This process should be emergent, focusing on unanticipated opportunities and challenges rather than being strictly planned. It suggests that successful innovation relies on a deep understanding of what works and what doesn't, which can often be unpredictable.
The second limitation stresses the importance of understanding the underlying aims of potential customers. Rather than merely designing products based on existing customer behaviors, innovators should delve into what people genuinely need. This insight is crucial, yet it is often difficult to ascertain. The implication here is that a surface-level understanding of customer preferences may lead to missed opportunities.
The third point addresses the financial aspect of disruptive businesses. It notes that these ventures typically cannot generate significant profits quickly. This is attributed to their focus on new markets or the lower end of existing markets, which inherently limits immediate profitability.
The concluding remark suggests that venture capitalists are becoming increasingly impatient with businesses that do not deliver quick returns. This impatience could influence funding decisions and the overall viability of disruptive innovation efforts.
In summary, the slide serves as a cautionary note for executives considering disruptive innovation strategies, emphasizing the need for a robust understanding of both customer needs and the financial realities of such ventures.
This slide is part of the Disruptive Innovation Primer PowerPoint presentation.
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