This PPT slide, part of the 196-slide Corporate Strategy Design Consulting Report PowerPoint presentation, presents an analysis of consumer expectations regarding sanitary products in Country X. It highlights several key areas where consumer demands are evolving, reflecting a shift in priorities that manufacturers must address.

At the center of the slide, "Consumer demands on sanitary products" serves as the focal point, indicating that understanding these demands is crucial for market success. Surrounding this central theme are various factors influencing consumer choices.

Functionality is emphasized, with specific attributes like flushing effectiveness and noise reduction being critical. Consumers are increasingly looking for products that not only perform well, but also enhance their overall experience.

Brand image plays a significant role, as consumers are influenced by media portrayal and the emotional benefits associated with brands. This suggests that companies need to invest in marketing strategies that resonate with consumers on a deeper level.

The concept of environmental friendliness is particularly noteworthy. Although regulations limit toilet flush volumes, consumers are still seeking assurance of water-saving features and leak-free designs. This indicates a gap between regulatory compliance and consumer perception that companies must navigate.

Product value is another essential aspect, where the balance between quality and price is scrutinized. Consumers are looking for discounts, but also expect high-quality products, which presents a challenge for pricing strategies.

Lastly, the mention of a "new concept" suggests that innovation in product offerings may be necessary to meet these evolving demands. Companies must be agile in adapting to these trends to remain relevant and competitive in the market.

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