Structured Ideation for Innovative Business Model Development PPT

This PPT slide, part of the 39-slide Business Model Navigator Primer PowerPoint presentation, outlines the ideation phase of the Business Model Navigator implementation, emphasizing the generation and prioritization of innovative concepts through proven patterns. It begins with an overview that highlights the focus on creativity and structured brainstorming to develop new business models. This phase combines open-ended exploration with a systematic approach using the Navigator's 55 patterns, which serve as a foundation for identifying opportunities.

The process is divided into 4 key steps. The first step, "Explore Proven Patterns," involves analyzing successful business models from various industries. This analysis helps identify patterns that can address current challenges or tap into new opportunities. The second step, "Facilitate Brainstorming," encourages collaborative workshops with cross-functional teams. This approach aims to gather diverse perspectives, fostering an environment where conventional thinking can be challenged.

Next, the "Prioritize Ideas" step evaluates concepts based on feasibility, scalability, and alignment with strategic goals. This prioritization focuses on identifying ideas that deliver the highest value to customers and stakeholders, ensuring that the most promising concepts are advanced.

Finally, the "Develop Prototypes" step involves creating low-cost prototypes to visualize potential solutions. This allows for internal testing and gathering of initial feedback, which is crucial for refining ideas before broader implementation. The slide concludes with a statement underscoring that the ideation process is rooted in structured creativity, ultimately enabling actionable and impactful solutions. This structured approach not only enhances innovation, but also aligns it with practical business needs.

This slide is part of the Business Model Navigator Primer PowerPoint presentation.

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