Integrating Business Model Canvas with Blue Ocean Strategy


This PPT slide, part of the 43-slide Business Model Canvas: Guide, Process and Tools PowerPoint presentation, presents a framework that integrates the Business Model Canvas with Blue Ocean strategy principles. It emphasizes the concept of value innovation, which is positioned at the intersection of cost and value. The visual elements clearly delineate how organizations can strategically navigate their offerings to create new market spaces.

The slide is structured into two main sections: the upper part illustrates the dual focus on cost and value, while the lower part outlines actionable strategies. The "Eliminate" and "Raise" categories suggest a proactive approach to reevaluating existing competitive factors. Specifically, it encourages businesses to identify long-standing elements that can be removed to streamline operations and enhance customer value.

The "Reduce" and "Create" segments further elaborate on how companies can lower certain costs while simultaneously developing new offerings that exceed industry standards. This dual approach not only fosters innovation, but also positions the organization to capture untapped market opportunities.

The layout is straightforward, allowing for quick comprehension of the core concepts. This slide serves as a practical guide for executives looking to refine their business models by focusing on both operational efficiency and customer-centric value creation. The integration of these strategies can lead to a more sustainable and differentiated market presence.

Overall, this slide encapsulates a strategic methodology that can be leveraged by organizations aiming to innovate and redefine their market approach. It provides a clear pathway for executives to rethink their business strategies in a way that aligns with contemporary market demands.



This slide is part of the Business Model Canvas: Guide, Process and Tools PowerPoint presentation.

MBB/Big 4 style presentation that provides an overview of the business model canvas and how it links to strategy analysis and development.

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