Understanding the Spectrum of Motivations: Extrinsic vs. Intrinsic PPT


This PPT slide, part of the 26-slide Open Innovation Management PowerPoint presentation, presents a framework for understanding motivations categorized into 2 primary groups: extrinsic and intrinsic. The visual representation employs a Venn diagram to illustrate the overlap and distinctions between these motivations.

On the left side, extrinsic motivations are highlighted, with key elements such as money, user need, signaling and career concerns, and learning and skills development. These factors typically drive individuals to pursue external rewards and recognition. The emphasis on money suggests a focus on tangible benefits, while user need indicates a responsiveness to market demands. Signaling and career concerns point to the importance of reputation in professional settings.

Conversely, intrinsic motivations are positioned on the right side of the diagram. This section includes factors like fun and enjoyment, autonomy, and intellectual challenge. These motivations are more internally driven and relate to personal satisfaction and fulfillment. The inclusion of professional and personal identity suggests that individuals seek alignment between their work and personal values.

The intersection of the 2 categories reveals shared motivations, such as status, reputation, and reciprocity. This indicates that while some motivations are primarily extrinsic, they can also have intrinsic elements, highlighting the complexity of human motivation.

The horizontal axis at the bottom distinguishes between open markets and open communities. It suggests that while markets tend to favor extrinsic motivations, communities are more inclined towards intrinsic motivations. This insight can inform strategies for engaging stakeholders, whether in a market-driven or community-oriented context. Understanding this spectrum of motivations is crucial for organizations aiming to foster collaboration and drive engagement effectively.




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