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Innovation Pathways: Navigating the Three Horizons of Strategic Growth PPT


This PPT slide, part of the 25-slide Dual Innovation Ecosystem Strategy PowerPoint presentation, presents the "3 Strategic Horizons of Innovation" framework, which categorizes innovation efforts based on their relationship to a company's core business. It divides innovation into 3 distinct horizons, each representing a different level of technological capability and business model evolution.

Horizon 1, labeled as "70%," focuses on existing technologies and business models. This horizon is primarily about optimizing current operations and maximizing efficiency. It emphasizes adaptation and scaling of existing solutions to enhance performance and profitability.

Horizon 2, marked as "20%," represents a transitional phase where ideas are partially new, but still connected to the existing business. This horizon involves exploring new opportunities while leveraging existing capabilities. It serves as a bridge between the core business and more innovative ventures, allowing for both exploitative and exploratory activities.

Horizon 3, identified as "10%," is dedicated to entirely new innovations that are exploratory in nature. This horizon is crucial for long-term growth, as it involves venturing into uncharted territories and developing new technologies or business models that may not yet be aligned with the core business.

The accompanying text clarifies that the framework helps organizations assign ideas to the appropriate horizon, facilitating a structured approach to innovation strategy. It highlights the importance of balancing exploitation of existing capabilities with exploration of new opportunities, ensuring that businesses can optimize their core while also preparing for future growth. Understanding this framework can be instrumental for executives looking to strategically manage their innovation portfolios.




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