Framework for Strategic Innovation Horizons PPT
This PPT slide, part of the 25-slide Dual Innovation Ecosystem Strategy PowerPoint presentation, outlines the concept of Strategic Horizons for Innovation, which categorizes innovation efforts based on their proximity to the core business. It identifies 3 distinct horizons, each representing a different focus and relationship to existing business models and technologies.
Horizon 1 (H1) emphasizes the optimization of current business operations. This involves refining existing business models and technologies to better serve current markets. The focus here is on incremental improvements that enhance efficiency and effectiveness, ensuring that the organization remains competitive in its existing domain.
Horizon 2 (H2) shifts the focus towards growth. It encompasses both the existing business and the exploration of new business models. This horizon is about accelerating innovation efforts, enhancing current offerings, and adapting existing models to meet evolving market demands. It suggests a more dynamic approach, where organizations are encouraged to innovate not just incrementally, but also by exploring adjacent opportunities.
Horizon 3 (H3) represents a forward-looking perspective, concentrating on the generation of entirely new business models. This horizon is about envisioning the future and identifying novel opportunities that may not yet exist in the current market landscape. It involves a more radical approach to innovation, where organizations seek to unearth and validate new concepts that could redefine their strategic direction.
Understanding these horizons allows organizations to allocate resources effectively, prioritize innovation initiatives, and align them with their overall strategic goals. The framework encourages a balanced approach to innovation, ensuring that efforts are made across all 3 horizons to sustain growth and relevance in a rapidly changing environment.
This slide is part of the Dual Innovation Ecosystem Strategy PowerPoint presentation.
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