This PPT slide, part of the 19-slide Common Strategy Consulting Frameworks PowerPoint presentation, presents a formula for understanding trust, represented as T = I * C / R, where T stands for trust, I for intimacy, C for credibility, and R for risk. This framework emphasizes that trust is built through a combination of personal connection and professional reliability, moderated by the perceived risk involved in the relationship.

The left side of the slide outlines factors contributing to intimacy. Elements such as rapport, humor, openness, and approachability are highlighted. These factors suggest that personal engagement and emotional intelligence are crucial for fostering strong relationships. Active listening and non-verbal cues also play a significant role, indicating that trust is not solely about what is said, but how it is communicated.

On the right side, credibility is broken down into aspects like appearance, behaviors, and the ability to respond appropriately to challenging questions. This suggests that how one presents themselves and interacts in professional settings can significantly influence perceptions of trustworthiness. Understanding and insight, along with the capacity to ask thought-provoking questions, are also essential for establishing credibility.

The formula's denominator, risk, is described with points like what’s at stake for the client and the need to remain centered and sensitive to the situation. This indicates that trust is not just about personal interactions, but also about managing the inherent risks in business relationships.

Overall, this slide serves as a valuable tool for executives aiming to enhance their relationship-building strategies. It provides a clear framework for assessing and improving trust in professional interactions.

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Change Management Consulting Frameworks SWOT BCG Growth-Share Matrix