Identifying Growth Levers and Associated Pitfalls PPT

This PPT slide, part of the 27-slide Business Model Innovation (BMI) PowerPoint presentation, outlines 3 traditional growth levers that companies typically employ to foster core growth. These levers include Product Enhancements, New Product Introductions, and Pricing Strategies, such as promotions and discounts. Each lever is essential for driving growth,, but they also come with inherent risks. Over time, reliance on these methods can lead to diminishing returns, meaning that the effectiveness of these strategies may decline as they are overused.

The slide identifies 3 corresponding pitfalls that organizations may encounter when these growth levers are applied excessively. These pitfalls are Incremental Changes, Leap of Faith, and Volume Chasing. Incremental Changes refer to minor adjustments that fail to create significant impact. Leap of Faith suggests a risky approach where companies invest heavily in untested ideas without sufficient validation. Volume Chasing indicates a focus on increasing sales volume at the expense of profitability or brand integrity.

The takeaway here is that while these traditional growth strategies remain relevant, they are not sufficient on their own to ensure robust growth. Companies must be aware of the potential pitfalls associated with these levers and consider alternative strategies or innovations to sustain growth. This insight is crucial for executives looking to refine their growth strategies and avoid common traps that could hinder long-term success. Understanding these dynamics can help organizations navigate their growth journeys more effectively.

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