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Key Principles to Mitigate Executive Decision Biases PPT


This PPT slide, part of the 22-slide Behavioral Strategy Primer PowerPoint presentation, outlines 5 foundational elements of Behavioral Strategy aimed at addressing cognitive biases that can hinder decision-making in executive roles. Each building block is presented with a brief description, emphasizing the importance of recognizing and mitigating these biases.

The first point focuses on "Counter Pattern Recognition Biases by Reframing the Perspective." It highlights common biases such as saliency bias, which prioritizes recent or memorable information, and confirmation bias, where evidence contradicting a hypothesis is overlooked. This section underscores the tendency of senior executives to rely on their experiences, which can lead to misleading narratives.

The second block, "Counter Action-oriented Biases by Recognizing Uncertainty," discusses how executives often act based on an overly optimistic view of the future. It notes that many strategic plans may either overestimate market potential or underestimate competition. The pressure to make quick decisions can exacerbate these issues, as overconfidence may compromise the quality of the decision-making process.

The third building block addresses "Counter Stability Biases by Changing Things Up." This section explains that stability biases can prevent executives from making necessary changes, as they often cling to the status quo. Anchoring on previous figures can skew budget discussions, while loss aversion can lead to reluctance in divesting underperforming assets.

Overall, the slide serves as a critical reminder for executives to be aware of these biases and to adopt strategies that promote more rational decision-making. Understanding these principles can lead to more effective leadership and improved organizational outcomes.




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Behavioral Economics Organizational Behavior Cognitive Bias Behavioral Strategy Leadership

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